Ideas
Explore the world's #1 largest database of ideas and innovations, with 480,597 inspiring examples.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,008 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,008 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 480,597 cutting edge ideas.

Refined Nordic Runways

Clean the Sky - Positive Eco Trends & Breakthroughs

The Estelita Mendonça Fall/Winter 2013

— April 4, 2013 — Fashion
The Estelita Mendonça Fall/Winter 2013 menswear collection is a fresh and modern take on a traditional Nordic style inspiration. From textural tops and oversized wool coats to weather-proof sportswear staples, the emerging Portuguese designer's looks took to the runway stage at BLOOM during PortugalFashion week.

This refined yet masculine collection offers up weather conscious garments that are designed with both aesthetics and practicality in mind. From her choice of water-proof materiality to her raw wool nod to traditional Nordic attire, the Estelita Mendonça Fall/Winter 2013 runway presentation exudes an eclectically elegant air.

This rugged menswear line plays with hard and soft elements and features utilitarian accent details that include conveniently built-in pockets along with harnessed belt accessories.
Trend Themes
1. Nordic-inspired Fashion - There is an opportunity for fashion companies to incorporate Nordic-inspired designs into their lines, using materials that blend practicality and aesthetic.
2. Weather-proof Clothing - An opportunity exists for textile engineers and clothing manufacturers to create stylish, yet functional, weather-proof clothing that is suitable for rugged conditions.
3. Masculine Fashion with Utilitarian Accents - Fashion designers can incorporate utilitarian accents into menswear to create a rugged yet refined look.
Industry Implications
1. Fashion - Fashion designers can take inspiration from Estelita Mendonça's Nordic-inspired menswear collection and create their lines using waterproof fabrics and utilitarian accents.
2. Textile Engineering - Textile engineers have the opportunity to develop new waterproof fabrics that can be used in durable, yet stylish, clothing.
3. Outdoor Recreation - Companies in the outdoor recreational industry can incorporate Nordic-inspired designs and weather-proof materials into their clothing offerings.
2.3
Score
Popularity
Activity
Freshness