This New Channel Will Air Exciting eSports Content Round the Clock
Rahul Kalvapalle — May 17, 2016 — Tech
References: english.astroawani & thestar.my
Every Good Game, conveniently abbreviated to eGG, is a newly rebranded eSports channel that will show nothing but dedicated eSports content 24 hours a day, 7 days a week. The channel is the successor to Astro's old channel 808.
Channel 808 has already aired a wide variety of eSports events including the International 2015 Defense of the Ancients 2 tournament as well as numerous tournaments covering titles such as League Of Legends, Hearthstone and Starcraft II. With the channel's reincarnation as a 24-hour eSports channel, it will now be able to show other games including Counter Strike: Global Offensive, Street Fighter and Pro Evolution Soccer.
It's clear that eSports is set to become a massive global business, which is why Astro's decision to offer a dedicated eSports channel is both prescient and profitable.
Channel 808 has already aired a wide variety of eSports events including the International 2015 Defense of the Ancients 2 tournament as well as numerous tournaments covering titles such as League Of Legends, Hearthstone and Starcraft II. With the channel's reincarnation as a 24-hour eSports channel, it will now be able to show other games including Counter Strike: Global Offensive, Street Fighter and Pro Evolution Soccer.
It's clear that eSports is set to become a massive global business, which is why Astro's decision to offer a dedicated eSports channel is both prescient and profitable.
Trend Themes
1. Dedicated Esports Channels - The rise of dedicated eSports channels represents an opportunity for media companies to tap into the growing demand and offer round-the-clock eSports content.
2. Global Esports Industry - The growth of eSports into a multi-billion dollar industry creates opportunities for companies in various sectors, including technology, entertainment, and marketing.
3. Expansion of Esports Titles - The expansion of games covered by dedicated eSports channels presents opportunities for game developers to broaden their audience and potentially increase their revenue.
Industry Implications
1. Media - Media companies, especially those with existing sports channels, have the opportunity to capture the growing eSports fanbase by creating dedicated channels.
2. Entertainment - The rise of eSports presents an opportunity for entertainment companies to develop content that caters to the growing eSports audience.
3. Gaming - Developers can capitalize on the growth of eSports by creating games that are specifically designed for competitive play and partnering with dedicated eSports channels to promote their titles.
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