Every ESPEROS Backpack Sold Helps Put a Child Through School
Sarah Moore — July 20, 2012 — Social Good
References: indiegogo & esperosbags
The ESPEROS slogan ‘Carry Hope,’ as well as the company name itself which is derived from the Spanish verb esperar (meaning ‘to hope’) succinctly encapsules their mandate and their optimistic outlook for the future.
Founded by Oliver Shuttlesworth, the company believes that there is little else that inspires more hope for an auspicious future than a meaningful education, and it is devoted to providing children in developing and poverty-stricken countries the ability to learn.
With the cost of providing an education only costing $20 USD per year, Shuttlesworth created a business model whereby 50 per cent of the profits from the sale of each of the company’s book bags and backpacks would go toward providing an education for a child in need.
ESPEROS has also recently partnered with the non-profit Fonkoze and the two are collectively working to help children of the Chemen Lavi Miyò (Pathway to a Better Life) initiative.
Contact Information
ESPEROS website
ESPEROS on Facebook
ESPEROS on Twitter
ESPEROS on Vimeo
ESPEROS on Pinterest
Founded by Oliver Shuttlesworth, the company believes that there is little else that inspires more hope for an auspicious future than a meaningful education, and it is devoted to providing children in developing and poverty-stricken countries the ability to learn.
With the cost of providing an education only costing $20 USD per year, Shuttlesworth created a business model whereby 50 per cent of the profits from the sale of each of the company’s book bags and backpacks would go toward providing an education for a child in need.
ESPEROS has also recently partnered with the non-profit Fonkoze and the two are collectively working to help children of the Chemen Lavi Miyò (Pathway to a Better Life) initiative.
Contact Information
ESPEROS website
ESPEROS on Facebook
ESPEROS on Twitter
ESPEROS on Vimeo
ESPEROS on Pinterest
Trend Themes
1. Socially Responsible Business - Combining profit with purpose by donating a percentage of profits to support education initiatives.
2. Global Education Access - Addressing the lack of educational opportunities in developing and poverty-stricken countries.
3. Cause Marketing - Partnering with non-profit organizations to create collaborative campaigns for social impact.
Industry Implications
1. Fashion Accessories - Integrating social responsibility into the production and sale of fashion accessories such as backpacks and book bags.
2. Non-profit - Collaborating with non-profit organizations to support and improve access to education in underprivileged areas.
3. Social Entrepreneurship - Launching businesses with a mission to create positive social change and provide resources for education.
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