Erno Laszio Hollywood Collection Influenced by Iconic Muses
Katherinev123 — January 24, 2012 — Marketing
References: jkr & brandingmagazine
Luxury beauty brand Erno Laszio is celebrating its 85th birthday with the launch of the Erno Laszio Hollywood Collection, a lineup of beauty products inspired by Tinseltown's most elegant icons and muses.
According to jkr, the design agency that created the new Erno Laszio Hollywood Collection packaging, this beauty brand has been one of the top beloved skincare brands of past Hollywood muses like Marilyn Monroe and Audrey Hepburn. In fact, Hepburn declared once, "I owe 50% of my beauty to my mother and the other 50% to Erno Laszlo.”
The Erno Laszio Hollywood Collection takes cues from Hollywood icons and features five custom-made skincare blends that were inspired by Katharine Hepburn, Greta Garbo, Ava Gardner, Marilyn Monroe and Grace Kelly. Packaging for the new collection is sleek and simple -- undeniably a representation of luxury and glam.
According to one of jkr's designers Adam Swan, "...The ambition was to evoke the glamour of 1940′s Hollywood, without using traditional clichés."
According to jkr, the design agency that created the new Erno Laszio Hollywood Collection packaging, this beauty brand has been one of the top beloved skincare brands of past Hollywood muses like Marilyn Monroe and Audrey Hepburn. In fact, Hepburn declared once, "I owe 50% of my beauty to my mother and the other 50% to Erno Laszlo.”
The Erno Laszio Hollywood Collection takes cues from Hollywood icons and features five custom-made skincare blends that were inspired by Katharine Hepburn, Greta Garbo, Ava Gardner, Marilyn Monroe and Grace Kelly. Packaging for the new collection is sleek and simple -- undeniably a representation of luxury and glam.
According to one of jkr's designers Adam Swan, "...The ambition was to evoke the glamour of 1940′s Hollywood, without using traditional clichés."
Trend Themes
1. Tinseltown-inspired Cosmetics - The trend of creating cosmetic products inspired by Hollywood icons and muses is growing, allowing cosmetic brands to tap into timeless celebrity appeal.
2. Luxury Beauty Brands - Luxury beauty brands are continuing to gain popularity, offering customers lavish experiences and high-end products.
3. Customized Skincare - Customized skincare blends are becoming popular, allowing customers the ability to cater their skincare routine to their specific needs.
Industry Implications
1. Beauty and Cosmetics - The beauty and cosmetics industry has the opportunity to develop more products inspired by timeless Hollywood icons.
2. Luxury Retail - Luxury retail industry can cater to high-end consumers by offering customized, Tinseltown-inspired products and experiences.
3. Personalized Skincare - The personalized skincare industry can offer customized skincare blends inspired by iconic muses to meet the specific needs of consumers.
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