Motivational and Humorous Erasers With Quotes
Marissa Liu — February 5, 2010 — Pop Culture
References: stylusfinepens & betterlivingthroughdesign
These may be the perfect motivation for writers, or at least for those of us who still use a pencil and paper. With wise words like: “You have to know the rules to break them” and “I never make mistakes,” these erasers with quotes on them make great gifts for aspiring wordsmiths.
Retailing for $8, these erasers with quotes seem a bit pricey, but what would you give for a tool that allows you to go back and nullify your wrong-doings?
Retailing for $8, these erasers with quotes seem a bit pricey, but what would you give for a tool that allows you to go back and nullify your wrong-doings?
Trend Themes
1. Motivational Stationery - The trend of adding motivational quotes to school and office supplies is a disruptive innovation opportunity for stationery companies.
2. Humorous Writing Tools - The trend of adding humor to writing tools could disrupt the market by appealing to a younger demographic of writers.
3. Designer Erasers - The trend of creating erasers with unique designs could be an opportunity for artisans and designers to enter the stationery market.
Industry Implications
1. Stationery - The rise of motivational and humorous writing tools is an opportunity for the stationery industry to innovate their product lines.
2. Gifts and Novelties - Erasers with quotes can be considered a unique, novelty gift idea, thus providing an opportunity for the gifts and novelties industry to sell them.
3. Artisanal Products - The designer eraser trend could disrupt the stationery industry by giving rise to specialized artisanal eraser producers and niche manufacturers.
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