The Enzyme Bath is a Traditional Japanese Spa Treatment
Meghan Young — March 8, 2013 — Unique
References: japantrends & neatorama
It appears that women are willing to try just about anything when it comes to maintaining their youthful look, even soaking in a tub of fermented sawdust by taking an Enzyme Bath. This may be crazier than fish pedicures, beer baths, snake massages and bull semen hair treatments. Of course, if the Enzyme Bath works wonders, there is certainly no place for judgements here.
Made popular in Japan nearly 40 years ago, the Enzyme Bath is slowly making its way into the Western world. Essentially, it involves surrounding the body in 40 degrees Celcius-heated sawdust, which warms it from the core. This not only stimulates the bather's internal organs, which apparently optimizes metabolism, it also increases immune strength and improves circulation
Made popular in Japan nearly 40 years ago, the Enzyme Bath is slowly making its way into the Western world. Essentially, it involves surrounding the body in 40 degrees Celcius-heated sawdust, which warms it from the core. This not only stimulates the bather's internal organs, which apparently optimizes metabolism, it also increases immune strength and improves circulation
Trend Themes
1. Fermented Sawdust Beauty Treatments - Explore the growing trend of beauty treatments involving fermented sawdust, such as the Enzyme Bath.
2. Traditional Japanese Spa Treatments - Discover the rise in popularity of traditional Japanese spa treatments like the Enzyme Bath.
3. Unconventional Beauty Trends - Embrace the willingness of consumers to try unconventional beauty treatments, including soaking in a tub of fermented sawdust.
Industry Implications
1. Beauty and Wellness - The beauty and wellness industry can capitalize on the demand for innovative treatments like the Enzyme Bath.
2. Spa and Wellness Tourism - Spa and wellness tourism can attract customers by offering unique experiences like the traditional Japanese Enzyme Bath.
3. Natural and Holistic Health Products - Companies in the natural and holistic health products industry have an opportunity to create and market beauty products incorporating fermented sawdust as an ingredient.
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