Trader Joe's Enchanted Jangle Features a Mix of Sweet and Salty Treats
Katherine Pendrill — May 27, 2023 — Lifestyle
References: traderjoes
Trader Joe's Jingle Jangle is a beloved snack and now the brand is offering a brand new Enchanted Jangle version with a whole new set of treats to try.
Trader Joe's new Enchanted Jangle is a magical mix of assorted sweet and salty treats. Inside, you'll find a perfect pairing of lemon-yogurt-coated animal-shaped cookies, sweet, pink-and-orange-swirled confectionery chips, chocolate-coated pretzel nuggets, strawberry-yogurt-coated marshmallows; sweet, and some salted waffle pretzels. The result is a perfect blend of sweet and salty flavors, and soft and crunchy textures. As the brand puts it, "There’s a splendid spectrum of textures and flavors in every handful, making each bite as unique and spellbinding as your kid-self’s memory of a summer’s day."
Image Credit: Trader Joe's
Trader Joe's new Enchanted Jangle is a magical mix of assorted sweet and salty treats. Inside, you'll find a perfect pairing of lemon-yogurt-coated animal-shaped cookies, sweet, pink-and-orange-swirled confectionery chips, chocolate-coated pretzel nuggets, strawberry-yogurt-coated marshmallows; sweet, and some salted waffle pretzels. The result is a perfect blend of sweet and salty flavors, and soft and crunchy textures. As the brand puts it, "There’s a splendid spectrum of textures and flavors in every handful, making each bite as unique and spellbinding as your kid-self’s memory of a summer’s day."
Image Credit: Trader Joe's
Trend Themes
1. Magical Snack Mixes - Creating unique snack blends with unexpected flavors can keep consumers interested and excited about the product.
2. Combining Sweet and Salty Flavors - Offering food products with a mix of sweet and salty flavors is an ongoing trend that has gained popularity in recent years.
3. Nostalgic Flavors and Textures - Nostalgic flavors and textures like animal-shaped cookies can be used to create new, innovative snack mixes.
Industry Implications
1. Food and Beverage - Creating unique snack blends with unexpected flavors and textures can bring disruption in this industry.
2. Confectionery - The combination of sweet and salty flavors in confectionery products is a growing trend that presents opportunities for innovation.
3. Packaged Foods - The use of nostalgic flavors and textures in packaged food products can be a differentiating factor for brands.
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