Frequent Fliers Will Love the Emilia Travel Set by Sofia Cashmere
Katie Cordrey — October 14, 2010 — World
References: sofiacashmere & kaboodle
The Emilia Travel Set by Sofia Cashmere is a 3-piece travel set that features a soft, cable-knit cashmere travel blanket and sleep mask that tuck neatly into a matching carrying case. The carrying case doubles as a airline pillow cover.
Made of four-ply yarn, the Emilia Travel set is a luxury accessory for the frequent flyer. It is available at fine retailers and directly from Sofia Cashmere online for about $300 US.
Implications - Customers in modern society desire a bit of luxury in everything they do in their daily lives. Products that feature an element of glamor are appealing to those who want to live a life full of exclusivity.
Made of four-ply yarn, the Emilia Travel set is a luxury accessory for the frequent flyer. It is available at fine retailers and directly from Sofia Cashmere online for about $300 US.
Implications - Customers in modern society desire a bit of luxury in everything they do in their daily lives. Products that feature an element of glamor are appealing to those who want to live a life full of exclusivity.
Trend Themes
1. Luxury Travel Accessories - Opportunity for companies to create high-end travel products for customers who desire luxury and exclusivity.
2. Knit Sleep Masks - Potential for companies to explore using knit materials for eye masks as a unique and comfortable option for sleep-related products.
3. Multipurpose Travel Products - Emerging trend of products that serve multiple functions, such as the Emilia Travel Set's carrying case doubling as an airline pillow cover.
Industry Implications
1. Fashion & Accessories - Companies in the fashion and accessories industry can capitalize on the desire for high-end and fashionable travel products.
2. Textile & Knitting Manufacturing - With knit materials becoming more popular, there is a growing opportunity for companies to specialize in high-quality knit products.
3. Travel & Hospitality - Companies in the travel industry can create exclusive and luxurious travel accessories to appeal to frequent flyers and those seeking the ultimate travel experience.
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