The Emerica Reynolds Cruisers are Video Game-Inspired
Michael Hines — July 8, 2010 — Tech
References: emericaskate & solecollector
The Emerica Reynolds Cruisers have finally debuted in real life after being available virtually for two months. These shoes made their first appearance in the video game Skate 3 and are now finally available to the public.
This shoe has an awesome tie-dye color scheme and a gigantic 3 on the sole to represent its video game roots. I find the release of the Emerica Reynolds Cruisers incredibly interesting. I wonder if other apparel companies will drop their new lines in video games first before they bring their product to the public. Only time will tell.
This shoe has an awesome tie-dye color scheme and a gigantic 3 on the sole to represent its video game roots. I find the release of the Emerica Reynolds Cruisers incredibly interesting. I wonder if other apparel companies will drop their new lines in video games first before they bring their product to the public. Only time will tell.
Trend Themes
1. Virtual Product Launches - New product lines are being introduced in video games, presenting the opportunity for virtual marketing and sales.
2. Gaming-inspired Fashion - Gaming is inspiring new trends in fashion, providing an opportunity for collaboration and unique products.
3. Tie-dye Revival - Tie-dye is making a comeback in fashion, offering new design opportunities for apparel companies.
Industry Implications
1. Apparel - The apparel industry can take advantage of virtual product launches and gaming-inspired fashion trends.
2. Gaming - The gaming industry can open up new revenue streams by collaborating with fashion brands and featuring their products in-game.
3. Footwear - The footwear industry can capitalize on the tie-dye trend by introducing new color schemes and designs for sneakers and athletic shoes.
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