This Infographic Explores Computer Users' Email Habits
Jonathon Brown — November 28, 2012 — Tech
References: mimecast & infographicsarchive
Ever since the late nineties, email has been a major method of communication, which is why it is interesting to note the email habits that users fall into.
For instance, 25% of people say they've sent an email late at night to show commitment at work. Almost three times that percentage of people have sent an email they later regret. This is interesting in thinking about our motivations for sending emails.
You fall into the majority if you spend most of your day working on emails, and 57% of respondents say they do just that.
39% of people send or read emails while they are outside of their work environment, which is naturally influenced by the increase in smartphone use over the last few years. This technology will only make this number go up as more and more people work off their phones on the go.
For instance, 25% of people say they've sent an email late at night to show commitment at work. Almost three times that percentage of people have sent an email they later regret. This is interesting in thinking about our motivations for sending emails.
You fall into the majority if you spend most of your day working on emails, and 57% of respondents say they do just that.
39% of people send or read emails while they are outside of their work environment, which is naturally influenced by the increase in smartphone use over the last few years. This technology will only make this number go up as more and more people work off their phones on the go.
Trend Themes
1. Late-night Emailing - Opportunity for developing tools or features that allow users to schedule emails to automatically send at a specific time in order to show commitment without needing to actually be awake.
2. Email Regret - Potential for creating an email delete or recall feature that allows users to retract a sent email within a specific time frame to prevent regrets and avoid potential consequences.
3. Mobile Email Usage - Opportunity to develop mobile-friendly email platforms and apps that optimize the email reading and sending experience for users on the go.
Industry Implications
1. Communication and Collaboration Software - Disruptive innovation potential lies in incorporating features that facilitate scheduled email sending, email recall or deletion, and enhanced mobile usability.
2. Mobile Technology - Opportunity for companies to focus on developing smartphones with user-friendly email interfaces to cater to the increasing number of people working off their phones.
3. Digital Productivity Tools - Potential for creating innovative email management tools that help users organize, prioritize, and optimize their email workflow across various devices.
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