The Ekoda Sugamo Shinkin Bank is Cheerful and Playful
Meghan Young — March 8, 2013 — Art & Design
References: emmanuelle.jp & contemporist
Bright, open and cheerful, the design of the Ekoda Sugamo Shinkin Bank encapsulates the service of the branch beautifully. More than that, it inspires the feelings customers will want to walk out with after visiting the site to do their financial chores. The bank's motto is, "we take pleasure in serving happy customers," after all.
Taking this to heart, designer Emmanelle Moureaux installed a series of colourful 9 metre-tall sticks both inside and outside of the Ekoda Sugamo Shinkin Bank to add a sense of playfulness to the area. These sticks reflect beautifully on the massive floor-to-ceiling windows, creating a shadowy rainbow effect that still lets a lot of natural light in. Complete with equally colorful chairs, the space will make anyone happy.
Taking this to heart, designer Emmanelle Moureaux installed a series of colourful 9 metre-tall sticks both inside and outside of the Ekoda Sugamo Shinkin Bank to add a sense of playfulness to the area. These sticks reflect beautifully on the massive floor-to-ceiling windows, creating a shadowy rainbow effect that still lets a lot of natural light in. Complete with equally colorful chairs, the space will make anyone happy.
Trend Themes
1. Colorful Stick Architecture - Opportunity for incorporating colorful design elements into architectural structures to create a playful and cheerful atmosphere.
2. Shadowy Rainbow Effect - Potential for using light and shadow to create a vibrant and visually captivating environment.
3. Playful Interior Design - Chance to incorporate whimsical and vibrant elements into interior design to enhance customer experience.
Industry Implications
1. Architecture - Disruptive innovation opportunity for architects to experiment with incorporating colorful and playful elements into their designs.
2. Hospitality - Potential for hotels and restaurants to create visually engaging spaces by utilizing light, shadow, and colorful design elements.
3. Retail - Opportunity for retailers to enhance customer experience by incorporating playful and vibrant design elements into their stores.
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