This New Line of School Goodies is Fun and Makes a Difference
Farida Helmy — July 29, 2014 — Eco
The time has almost come once again to start planning what you need to buy for the new school year; but instead of buying what you would each year, make sure to check out this new line of eco-friendly school supplies at Staples from Free The Children's Me to We project. This way not only will your kids be sporting colorful and sustainable school goodies, but both you and your kids will be helping make a difference by sending thousands of children in Latin America, Africa and Asia to school.
Each product purchased from the eco-friendly school supplies line at Staples will be a life-changing gift to a child in need, so it's a clear winner. The line boasts everything from backpacks and lunch bags to tablet sleeves to notebooks -- and they're all made from materials like recycled plastic bottles and post-consumer paper.
"Me to We's new line of school supplies make it easy for our customers to access sustainable products, and drive a global mentality of sustainability, specifically in the areas we're most passionate about, education and environmentalism," says Pete Gibel, VP of Merchandising, Staples Canada.
Each product purchased from the eco-friendly school supplies line at Staples will be a life-changing gift to a child in need, so it's a clear winner. The line boasts everything from backpacks and lunch bags to tablet sleeves to notebooks -- and they're all made from materials like recycled plastic bottles and post-consumer paper.
"Me to We's new line of school supplies make it easy for our customers to access sustainable products, and drive a global mentality of sustainability, specifically in the areas we're most passionate about, education and environmentalism," says Pete Gibel, VP of Merchandising, Staples Canada.
Trend Themes
1. Eco-friendly School Supplies - Opportunity for companies to develop and market sustainable school supplies made from recycled materials.
2. Socially Conscious Consumerism - Opportunity to tap into a growing market of consumers who prioritize purchasing products that support a cause or make a positive impact.
3. Global Education Initiatives - Opportunity to support education in developing countries by partnering with organizations that provide school supplies to children in need.
Industry Implications
1. Retail - Opportunity for retailers to stock and promote eco-friendly school supplies as an alternative to traditional offerings.
2. Manufacturing - Opportunity for manufacturers to innovate and create sustainable materials for school supplies, such as recycled plastic and post-consumer paper.
3. Nonprofit - Opportunity for nonprofit organizations to collaborate with retailers and manufacturers to provide eco-friendly school supplies to children in need.
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