DrNo Effects Creates Vintage Pedals with a Vibrant Retro Look
Susan Keefe — November 20, 2011 — Art & Design
References: boomartwork & lovelypackage
The cult brand DrNo Effects manufactures a wide variety of vintage guitar effect pedals. To help the company's products look as retro as they sound, DrNo Effects turned to the Dutch design firm BoomArtwork to create a series of eye-catching designs.
Using typography reminiscent of vintage concert posters and album art, BoomArtwork rendered a series of high-energy vibrant pieces that give the DrNo Effects pedals a little extra oomph and a whole lot of fashionable street cred. These throwback designs further secure DrNo Effects' golden rock image, and in the music industry appearance and image is everything. Complete your best Mick Jagger impression with these vivacious pedals and you'll be music to the ears of every music exec in the room.
Feel a rush of inspiration from your musical equipment, hit your DrNo Effects Pedal and rock out like its 1969.
Using typography reminiscent of vintage concert posters and album art, BoomArtwork rendered a series of high-energy vibrant pieces that give the DrNo Effects pedals a little extra oomph and a whole lot of fashionable street cred. These throwback designs further secure DrNo Effects' golden rock image, and in the music industry appearance and image is everything. Complete your best Mick Jagger impression with these vivacious pedals and you'll be music to the ears of every music exec in the room.
Feel a rush of inspiration from your musical equipment, hit your DrNo Effects Pedal and rock out like its 1969.
Trend Themes
1. Retro Music Equipment - Designers are embracing vintage aesthetics to add personality to music equipment, offering disruptive innovation opportunities for retro-focused music hardware manufacturers.
2. Personalizing Music Equipment - Creating themed and artistic designs for music hardware offers an opportunity for music equipment manufacturers to tap into the fashion industry and expand their offerings.
3. Influencer Marketing in Music - Partnering with musicians to create endorsements around vintage music equipment carries great potential for music equipment manufacturers seeking to reach a younger demographic.
Industry Implications
1. Musical Equipment Manufacturing - Manufacturers can increase revenue by offering customizable, vintage, and fashion-forward music accessories that appeal to musicians who desire personally-tailored gear.
2. Retail Industry - Industry professionals can leverage the popularity of retro music equipment styles to appeal to young musicians looking for gear that merges fashion and functionality.
3. Graphic Design - Designers and illustrators can explore unique opportunities in the music industry by offering customized graphics and artwork for retro-themed music equipment manufacturers.
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