Uber Launched Real-Time Diver Verifications to Reduce Fraud Attempts
Riley von Niessen — September 27, 2016 — Autos
References: newsroom.uber & hypebeast
While Uber's digitization makes it incredibly convenient for drivers and passengers alike, its easy access can be a problem when others attempt to hack into a profile that isn't theirs -- which is exactly why the rideshare service has decided to implement a speedy driver verification check.
It works by randomly selecting drivers to complete an ID check before they head out to pick up passengers. By requesting a selfie from those behind the wheel, Uber ensures that it's the person who created the profile -- meaning that drivers don't need to worry as much about having their accounts compromised.
In addition, the driver verification checks work to the benefit of passengers, given that they'll have an added layer of security. While there's been some issues with the feature due to unclear profile pictures, Uber claims that 99% of its drivers have been successfully verified so far.
It works by randomly selecting drivers to complete an ID check before they head out to pick up passengers. By requesting a selfie from those behind the wheel, Uber ensures that it's the person who created the profile -- meaning that drivers don't need to worry as much about having their accounts compromised.
In addition, the driver verification checks work to the benefit of passengers, given that they'll have an added layer of security. While there's been some issues with the feature due to unclear profile pictures, Uber claims that 99% of its drivers have been successfully verified so far.
Trend Themes
1. Real-time Driver Verification - Implementing a speedy driver verification check through real-time ID checks and selfies can reduce fraud attempts and enhance security in the rideshare industry.
2. Profile Security - Ensuring that the person behind the wheel is the one who created the profile can help prevent unauthorized access and protect drivers' accounts from being compromised.
3. Added Layer of Security - The driver verification checks not only benefit the drivers but also provide passengers with an increased sense of security during their rides.
Industry Implications
1. Rideshare - Implementing real-time driver verification can help rideshare companies like Uber reduce fraud attempts and build trust with their customers.
2. Digital Identification - The use of real-time ID checks and selfies for driver verification presents opportunities for companies in the digital identification industry to provide secure solutions for various applications.
3. Cybersecurity - By leveraging digital verification methods, rideshare companies can strengthen their cybersecurity measures and prevent unauthorized access to driver profiles and passenger information.
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