This Dress by Elena Damm Can Easily Become Nine Different Shifts
Amelia Roblin — January 24, 2012 — Fashion
References: behance.net
This dress by Elena Damm is the dream garment for time-pressed fashionistas wishing to discover shape-shifting garments for quotidian costume changes. The piece of clothing is a rather simple one, but it will not cease to surprise with its extensive repertoire of chic arrangements.
The material is a light, breezy and highly texturized beige, stitched together into a long tubular shape. It's outfitted with a black band around one end and a draw-string hem on the other to become all types of skirts and robes. A pair of black threads can be pulled from the scrunching seam, creating the effect of bunching fabric and providing a way to wear the article as a halter top.
By folding, bustling, rolling, flipping and twisting this dress by Elena Damm, it can offer at least nine different looks to bring you from daytime attire into stylish evening wear.
The material is a light, breezy and highly texturized beige, stitched together into a long tubular shape. It's outfitted with a black band around one end and a draw-string hem on the other to become all types of skirts and robes. A pair of black threads can be pulled from the scrunching seam, creating the effect of bunching fabric and providing a way to wear the article as a halter top.
By folding, bustling, rolling, flipping and twisting this dress by Elena Damm, it can offer at least nine different looks to bring you from daytime attire into stylish evening wear.
Trend Themes
1. Shape-shifting Clothing - The trend of shape-shifting clothing offers an opportunity for disruptive innovation in the fashion industry, with potential for personalized and convenient dressing experiences.
2. Versatile Frocks - The trend of versatile frocks presents the opportunity to disrupt the traditional one-outfit-per-occasion mentality, allowing for more sustainable and cost-effective attire options.
3. Morphing Garments - The trend of morphing garments suggests an opportunity for disruptive innovation in the clothing industry, with potential for customizable and multi-functional clothing that can transform to suit various occasions.
Industry Implications
1. Fashion - The fashion industry could benefit from developing shape-shifting clothing that offers multiple looks and occasions in one article of clothing, paving the way for personalized and diverse dressing experiences.
2. Sustainability - The sustainable fashion industry could incorporate versatile frocks as a way to provide more eco-friendly and cost-effective clothing options, reducing waste and promoting a more circular economy.
3. Technology - The clothing technology industry could find opportunities in the development of morphing garments that utilize innovative fabrics and designs to create multi-functional and customizable clothing options.
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