Donatella Versace's Ss 21 Collection Boasted an Aquatic Theme
Ellen Smith — September 30, 2020 — Fashion
The event's of 2020 have a lot of consumers dreaming of an escape, and Donatella Versace's SS 21 fashion show offers the fantastical escapism one might need.
The line was inspired by elements from the natural world, boasting an aquatic theme that took over the clothing items and the runway design. One of the dresses in particular features a hemline that was inspired by the ocean's waves. In an official quote, the designer herself stated, “I wanted to create something disruptive, something that could be in tune with what has changed inside all of us.”
The Under the Sea look made its debut for Paris Fashion Week, which is still well underway, complying with COVID-19 restrictions.
Image Credit: Versace
The line was inspired by elements from the natural world, boasting an aquatic theme that took over the clothing items and the runway design. One of the dresses in particular features a hemline that was inspired by the ocean's waves. In an official quote, the designer herself stated, “I wanted to create something disruptive, something that could be in tune with what has changed inside all of us.”
The Under the Sea look made its debut for Paris Fashion Week, which is still well underway, complying with COVID-19 restrictions.
Image Credit: Versace
Trend Themes
1. Underwater-themed Fashion Shows - Fashion designers can incorporate natural and aquatic elements to create unique and immersive experiences for consumers, opening up opportunities for disruptive innovation in fashion shows and events.
2. Escapist Experiences - Consumers are looking for ways to escape from the stress and anxiety of everyday life, creating opportunities for disruptive innovation in industries such as entertainment, travel, and fashion.
3. Nature-inspired Designs - Incorporating elements from the natural world into product designs can create unique and visually stunning products, opening up opportunities for disruptive innovation in industries such as fashion, beauty, and interior design.
Industry Implications
1. Fashion - Fashion designers can incorporate natural and aquatic elements to create unique and immersive experiences for consumers, opening up opportunities for disruptive innovation in fashion shows and events.
2. Entertainment - The popularity of escapism in consumer culture creates opportunities for disruptive innovation in entertainment, such as immersive experiences that transport consumers to other worlds and realities.
3. Travel - The desire for escape and exploration creates opportunities for disruptive innovation in the travel industry, such as unique and immersive travel experiences that allow consumers to disconnect from their everyday lives.
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