The Dollar General Dolly Parton Collection Has Around 50 Items
Michael Hemsworth — July 10, 2024 — Pop Culture
References: dollargeneral & progressivegrocer
The Dollar General Dolly Parton collection is a new range of kitchen products and housewares arriving exclusively at the discount retailer's locations to provide fans with an accessible array of goods to pick up this summer.
The collection includes around 50 items that are competitively priced from $1 to $10 with the majority coming in at the $5 price point. This includes rolling pins, coffee mugs, kitchen towels, measuring cups, scented candles and more that are inspired by Parton's upbringing in the rural Smoky Mountains range in Tennessee.
EVP and Chief Merchandising Officer Emily Taylor commented on the Dollar General Dolly Parton collection saying, "Our shared humble beginnings make this a special program for Dollar General. We are thrilled to bring this exclusive collection, curated by one of the most iconic stars in country music, to DG customers."
The collection includes around 50 items that are competitively priced from $1 to $10 with the majority coming in at the $5 price point. This includes rolling pins, coffee mugs, kitchen towels, measuring cups, scented candles and more that are inspired by Parton's upbringing in the rural Smoky Mountains range in Tennessee.
EVP and Chief Merchandising Officer Emily Taylor commented on the Dollar General Dolly Parton collection saying, "Our shared humble beginnings make this a special program for Dollar General. We are thrilled to bring this exclusive collection, curated by one of the most iconic stars in country music, to DG customers."
Trend Themes
1. Celebrity-branded Housewares - The surge of celebrity-endorsed or branded housewares offers personalized and nostalgic product lines for loyal fans and consumers.
2. Affordably-priced Home Essentials - Affordable kitchen and home essentials are becoming increasingly popular, broadening access to stylish and functional household goods.
3. Nostalgia-inspired Products - Products inspired by nostalgia and vintage themes are gaining traction, creating a sense of familiarity and emotional connection with consumers.
Industry Implications
1. Retail - The retail industry sees continuous innovation in product exclusivity and celebrity partnerships to attract a diverse customer base.
2. Consumer Goods - Consumer goods companies are leveraging nostalgic designs and cost-effective production to deliver appealing and accessible products.
3. Home and Kitchenware - The home and kitchenware industry is evolving with trends in sustainable and celebrity-influenced product lines, making functional items more desirable.
6.7
Score
Popularity
Activity
Freshness