Baskin-Robbins Has Launched a New DIY Sundae Kit with Toppings of Your Choice
Katherine Pendrill — May 1, 2020 — Art & Design
References: news.baskinrobbins & chewboom
In an effort to help consumers enjoy their ice cream favorite treats while sheltering in place, Baskin-Robbins has launched a new DIY Sundae Kit.
Available from participating Baskin-Robbins locations nationwide, the new DIY Sundae Kits allow you to build your dream ice cream creation in the comfort of your own home. Each make-at-home kit includes two pre-packed quarts of your favorite Baskin-Robbins ice cream flavors, which can be used as the base of your sundae. The kit also includes three toppings of your choice, a full can of whipped cream, and some sweet cherries to top it all off. The DIY Sundae Kit even includes branded cups and napkins for the full Baskin-Robbins experience.
Image Credit: Baskin-Robbins.
Available from participating Baskin-Robbins locations nationwide, the new DIY Sundae Kits allow you to build your dream ice cream creation in the comfort of your own home. Each make-at-home kit includes two pre-packed quarts of your favorite Baskin-Robbins ice cream flavors, which can be used as the base of your sundae. The kit also includes three toppings of your choice, a full can of whipped cream, and some sweet cherries to top it all off. The DIY Sundae Kit even includes branded cups and napkins for the full Baskin-Robbins experience.
Image Credit: Baskin-Robbins.
Trend Themes
1. DIY Food Kits - Opportunity for businesses to offer pre-packed DIY food kits with customizable options to enjoy restaurant-quality food at home during social distancing.
2. Virtual Food Experiences - Disruptive innovation opportunities for restaurants to offer virtual classes and experiences to teach customers how to make their own signature dishes from home.
3. Contactless Delivery Kits - Potential for businesses to offer delivery kits that include gloves, masks, and disinfectant wipes to ensure contactless delivery during the pandemic.
Industry Implications
1. Food and Beverage - Food businesses can innovate by introducing DIY kits and offering classes and experiences to adapt to social distancing restrictions.
2. Delivery Services - Delivery services can offer contactless delivery options and kits to adapt to the current situation and offer solutions to mitigate transmission of viruses.
3. Packaging and Containers - Packaging companies can innovate by offering customizable and convenient packaging solutions for businesses that are transitioning to DIY kits and delivery options.
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