Disney & H2O+ Collaborated on a Three-Piece Skincare Collection
Laura McQuarrie — August 10, 2019 — Fashion
With the release of every new Disney movie, there's usually a collection of makeup to follow but this time, a new Disney skincare collection is being unveiled in collaboration with H2O+. For several decades, the brand continues to establish itself as a leader in skin-hydrating solutions and fittingly, its newest three-piece collection boasts a theme that takes after The Little Mermaid.
The collection, which is launching later this fall, includes limited-edition versions of the brand's best-selling products, including the Elements Keep It Fresh Face Cleanser, the Oasis Hydrating Beauty Essence and the Oasis Hydrating Treatment. These products are packed with nutrients, minerals and elements to protect, renew and deeply hydrate the skin.
As well as coinciding with H2O+'s 30th anniversary, this new three-piece skincare range will appeal to fans who are excited about the upcoming live-action retelling of The Little Mermaid.
The collection, which is launching later this fall, includes limited-edition versions of the brand's best-selling products, including the Elements Keep It Fresh Face Cleanser, the Oasis Hydrating Beauty Essence and the Oasis Hydrating Treatment. These products are packed with nutrients, minerals and elements to protect, renew and deeply hydrate the skin.
As well as coinciding with H2O+'s 30th anniversary, this new three-piece skincare range will appeal to fans who are excited about the upcoming live-action retelling of The Little Mermaid.
Trend Themes
1. Disney Skincare - A trend of collaborations between popular media brands and beauty/skincare companies.
2. Limited-edition Skincare Collections - A trend of creating limited-edition skincare products that are themed after popular movies or TV shows.
3. Hydrating Skincare Solutions - A trend of launching skincare products that are specifically designed to hydrate the skin deeply.
Industry Implications
1. Beauty and Skincare - Opportunity for beauty and skincare industry to collaborate with media/entertainment brands and launch limited-edition themed products.
2. Media and Entertainment - Opportunity for media and entertainment companies to collaborate with beauty and skincare industry to create merchandise based on popular movies or TV shows.
3. E-commerce Retail - Opportunity for e-commerce retailers to showcase and sell these limited-edition skincare collections through their platforms.
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