Spotify's 'Discover Weekly' Generates Custom Compilations for Users
Laura McQuarrie — July 22, 2015 — Tech
References: play.spotify & gizmodo
Now that there are some big players in the music subscription industry, Spotify is continuing to improve its service with a new feature called 'Discover Weekly.'
What this means is that each Monday, users can expect to log in and find a completely new playlist of songs curated just for them. This computer-generated playlist is put together using listening history on Spotify, as well as genres, songs and artists favored by similar users on the music platform.
Although there will be an emphasis on new releases, Spotify also includes a good mix of oldies as well. In order to make it easy to discover new music, Spotify does most of the heavy lifting for its users.
What this means is that each Monday, users can expect to log in and find a completely new playlist of songs curated just for them. This computer-generated playlist is put together using listening history on Spotify, as well as genres, songs and artists favored by similar users on the music platform.
Although there will be an emphasis on new releases, Spotify also includes a good mix of oldies as well. In order to make it easy to discover new music, Spotify does most of the heavy lifting for its users.
Trend Themes
1. Customized Music Playlists - Spotify's 'Discover Weekly' generates personalized playlists for users based on their listening history and preferences.
2. Algorithmic Curation - Spotify uses computer algorithms to curate new playlists for users every week.
3. Personalized Recommendations - Spotify's 'Discover Weekly' feature suggests songs and artists to users based on their musical taste and the preferences of similar users.
Industry Implications
1. Music Streaming - The music streaming industry can leverage algorithmic curation to provide personalized playlists and recommendations for users.
2. Data Analytics - Companies in the data analytics industry can develop algorithms and techniques to analyze user preferences and offer customized music recommendations.
3. Artificial Intelligence - The artificial intelligence industry can innovate by developing sophisticated algorithms that curate personalized playlists based on user listening patterns and preferences.
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