Startup Mood Bay Helps You Discover Designers and New Products
Alyson Wyers — June 1, 2016 — Business
This startup helps you discover designers specializing in lifestyle, fashion and accessories. Based in Denmark, new venture Mood Bay curates products to help users find products they love from emerging designers.
You can also buy directly from the designer, as each one has their own shop within the marketplace, not unlike Etsy. This gives designers the chance to remain independent while still making a living doing what they love. Unlike Etsy, Mood Bay is carefully curated, so you can discover designers based on how you are feeling. Consumers have the opportunity to find one of a kind or limited edition items, helping them move away from 'off the rack' shopping.
Mood Bay is in line with a more artisan approach to ecommerce as well as entrepreneurial endeavors.
You can also buy directly from the designer, as each one has their own shop within the marketplace, not unlike Etsy. This gives designers the chance to remain independent while still making a living doing what they love. Unlike Etsy, Mood Bay is carefully curated, so you can discover designers based on how you are feeling. Consumers have the opportunity to find one of a kind or limited edition items, helping them move away from 'off the rack' shopping.
Mood Bay is in line with a more artisan approach to ecommerce as well as entrepreneurial endeavors.
Trend Themes
1. Artisan Ecommerce - Mood Bay represents the trend of artisan ecommerce by curating a marketplace for consumers to discover and purchase products from emerging designers.
2. Emotional Curation - Mood Bay taps into the trend of emotional curation by allowing users to discover designers based on their feelings, offering a more personalized shopping experience.
3. Independent Designer Marketplace - Mood Bay caters to the trend of independent designer marketplaces by providing a platform for designers to sell their products directly, allowing them to maintain independence while reaching a wider audience.
Industry Implications
1. Lifestyle Design - Mood Bay serves the lifestyle design industry by showcasing designers specializing in lifestyle products, offering consumers a curated selection of unique and personalized items.
2. Fashion Design - Mood Bay caters to the fashion design industry by curating a marketplace for emerging designers, giving them an opportunity to showcase their designs and reach a broader customer base.
3. Accessories Design - Mood Bay taps into the accessories design industry by offering a platform for designers to sell their unique accessories, enabling them to connect with customers looking for one-of-a-kind pieces.
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