Jeremy Gutsche — June 25, 2007 — Marketing
References: designondeadline.blogspot & gizmodo
This digital newsstand is an old news box which has been retro-fitted with a Mac Mini and a digital screen. It performs a variety of tasks, including display of the latest news and music. The DIY project was created by Scott Walker, the assistant managing editor at the Birmingham News.
Implications - The digital newsstand also has multiple functions including the ability to play slideshows, music and even videos. Just like a desktop computer or laptop, this creation can send emails with attachments, display RSS feeds and even print you out a morning newspaper! Scott Walker has some serious tech skills and could probably make some profit off of this nifty newsstand creation.
Implications - The digital newsstand also has multiple functions including the ability to play slideshows, music and even videos. Just like a desktop computer or laptop, this creation can send emails with attachments, display RSS feeds and even print you out a morning newspaper! Scott Walker has some serious tech skills and could probably make some profit off of this nifty newsstand creation.
Trend Themes
1. DIY Newsstands - There is a trend of repurposing old newsstands by retrofitting them with digital screens and laptops to create multi-functional displays.
2. Digital Kiosks - The creation of digital newsstands indicates a growing trend toward utilizing digital screens and technology to create interactive, multi-functional kiosks.
3. Smart Retail Displays - The integration of computing devices with everyday retail displays represents a trend toward creating smarter and more interactive retail experiences.
Industry Implications
1. Publishing - The publishing industry could potentially benefit from the creation of unique and interactive newsstands that offer a more engaging way for readers to consume content.
2. Retail - The retail industry could benefit from incorporating digital kiosks that offer additional product information, promotions, and interactive experiences to enhance the customer's shopping experience.
3. Advertising - The advertising industry could benefit from utilizing digital kiosks to display interactive ads and promotions that capture the customer's attention in new and innovative ways.
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