This Company Employs Digital Editors to Publish New Content
Katherine Pendrill — January 21, 2016 — Pop Culture
'SLANT' is a online platform that employs digital editors to review and optimize new publications. In a world where gatekeepers often limit the content published by traditional media, this platform helps to level the playing field.
SLANT allows writers to submit a story to the platform and then assigns a digital editor to review their content. The editor also helps the author with SEO, keywords and other forms of social optimization. When the story is published, writers receive a link that helps them further promote their work via social media. Writers will ultimately receive 70 percent of the revenue generated from their work.
The program has already proven popular among millennials, who are interested in reading content from writers who are traditionally excluded from conventional publications.
SLANT allows writers to submit a story to the platform and then assigns a digital editor to review their content. The editor also helps the author with SEO, keywords and other forms of social optimization. When the story is published, writers receive a link that helps them further promote their work via social media. Writers will ultimately receive 70 percent of the revenue generated from their work.
The program has already proven popular among millennials, who are interested in reading content from writers who are traditionally excluded from conventional publications.
Trend Themes
1. Digital Editing Services - The rise of platforms like SLANT showcases the demand for digital editors who can optimize and enhance new publications.
2. Crowdsourcing in Publishing - SLANT's crowdsourced approach to publishing highlights the trend of involving writers and readers in the content creation process.
3. Empowering Non-traditional Writers - Platforms like SLANT disrupt the traditional media landscape by providing opportunities for writers who are usually excluded from conventional publications.
Industry Implications
1. Digital Media - The rise of digital editing services offers new opportunities for professionals in the digital media industry to provide optimization and marketing support to writers.
2. Crowdsourced Content Platforms - The success of SLANT showcases the potential for innovating in the industry of crowdsourced publishing platforms where writers and readers collaborate to create and promote content.
3. Publishing and Media - Platforms like SLANT disrupt the publishing and media industry by challenging the role of traditional gatekeepers and providing an alternative route for talented writers to reach their audience.
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