The Diane Von Furstenberg Hospital Gowns are for the Cleveland Clinic
Allison Love — August 18, 2010 — Lifestyle
These Diane Von Furstenberg Hospital Gowns are much more stylish than typical medical scrubs. The fashion guru has designed hospital gowns for the Cleveland Clinic, a hospital in Cleveland, Ohio.
The gowns provide full-coverage and Diane Von Furstenberg has added the hospital's diamond-shaped logo on the side of the gown. The Diane Von Furstenberg hospital gowns are only a side project of the legendary designer, but it looks as though they're going to be a great success regardless.
Implications - The Diane Von Furstenberg company is very proud of their contribution to the Cleveland Clinic.
There's nothing better than seeing the world of high-fashion reach out to make an impact in the community, especially in an area where their brand may not have any direct financial benefit.
The gowns provide full-coverage and Diane Von Furstenberg has added the hospital's diamond-shaped logo on the side of the gown. The Diane Von Furstenberg hospital gowns are only a side project of the legendary designer, but it looks as though they're going to be a great success regardless.
Implications - The Diane Von Furstenberg company is very proud of their contribution to the Cleveland Clinic.
There's nothing better than seeing the world of high-fashion reach out to make an impact in the community, especially in an area where their brand may not have any direct financial benefit.
Trend Themes
1. Fashionable Medical Attire - The trend of incorporating fashion into medical attire presents opportunities for designers to create stylish and functional garments for healthcare professionals.
2. Collaborations Between Fashion and Healthcare - The increasing collaborations between fashion brands and healthcare institutions create opportunities for innovative and aesthetic designs in medical apparel.
3. Brand Impact in the Community - Fashion brands contributing to community causes, like Diane Von Furstenberg's collaboration with the Cleveland Clinic, showcase the power of brand impact beyond financial benefits.
Industry Implications
1. Fashion Design - Fashion designers can explore the niche market of medical attire to create innovative, fashionable and functional clothing for healthcare professionals.
2. Healthcare - Healthcare institutions can collaborate with fashion brands to improve the patient experience through the incorporation of stylish and comfortable medical attire.
3. Corporate Social Responsibility - Fashion brands can enhance their corporate social responsibility by engaging in community-focused collaborations, such as designing hospital gowns for healthcare institutions.
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