$1,000 Diamond-Encrusted Baby Spoon for Ultra Rich Kids
Rose Nazarali — June 12, 2009 — Art & Design
References: vivre & bornrich.org
The diamond baby spoon is a literal take of the saying “fed with a silver spoon.â€
Costing upwards of $1,000, this silver spoon comes with a single diamond stone encrusted in the handle. The spoon is also available in pink and blue sapphire.
This baby spoon is meant as a family heirloom to be passed on through the generations.
Implications - Consumers who demand the utmost in luxury from the products they buy are definitely drawn to products that let them celebrate their wealth in an overt way. For these consumers, celebrating success isn't meant to be shied away from and wealth is meant to be enjoyed. Companies that let these extremely wealthy consumers embrace their success definitely stand to benefit from their attuned awareness of their customer's needs.
Costing upwards of $1,000, this silver spoon comes with a single diamond stone encrusted in the handle. The spoon is also available in pink and blue sapphire.
This baby spoon is meant as a family heirloom to be passed on through the generations.
Implications - Consumers who demand the utmost in luxury from the products they buy are definitely drawn to products that let them celebrate their wealth in an overt way. For these consumers, celebrating success isn't meant to be shied away from and wealth is meant to be enjoyed. Companies that let these extremely wealthy consumers embrace their success definitely stand to benefit from their attuned awareness of their customer's needs.
Trend Themes
1. Luxury Baby Products - Creating high-end baby products with extravagant features and materials can appeal to ultra-wealthy consumers who want to celebrate their wealth.
2. Experiential Luxury - Developing luxury products that provide a unique and memorable experience, such as a diamond-encrusted spoon, can cater to consumers who want to enjoy their wealth in a tangible way.
3. Generational Heirlooms - Designing products that are intended to be passed down through generations as family heirlooms can attract consumers who value tradition and continuity.
Industry Implications
1. Luxury Baby Products - Manufacturing companies that specialize in luxury baby items can capitalize on the demand for opulent and exclusive baby products.
2. Fine Jewelry - Jewelry companies that offer custom diamond-encrusted products, like spoons, can tap into the growing market of wealthy consumers seeking unique and luxurious items.
3. Luxury Home Decor - Companies that create luxury home decor items, including personalized and decorative baby utensils, can target affluent consumers who want to showcase their opulent lifestyle.
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