Transforming the Traditional Desert Boot for the Runway
Thomas Wade-West — September 6, 2013 — Fashion
American fashion designer Steven Alan and footwear company CLAE have joined forces for another designer/street wear collaboration.
The 'CLAE for Steven Alan' co-brand essentially takes the popular 'Strayhorn Virbam' boot by CLAE, keeps the suede upper, removes the heel tab and adds a few sleek features: metal D-rings, multicolored laces, and a stiffer outsole. The end result is a rugged desert boot suited for the urban terrain, but fit for the runway. This boot is being offered in both gravel and navy, and is priced at $180 USD.
The 'CLAE for Steven Alan' collection is only available at the Steven Alan stores and the official CLAE website, but limited to a total of 600 pairs. Get on this ASAP before they're all gone.
The 'CLAE for Steven Alan' co-brand essentially takes the popular 'Strayhorn Virbam' boot by CLAE, keeps the suede upper, removes the heel tab and adds a few sleek features: metal D-rings, multicolored laces, and a stiffer outsole. The end result is a rugged desert boot suited for the urban terrain, but fit for the runway. This boot is being offered in both gravel and navy, and is priced at $180 USD.
The 'CLAE for Steven Alan' collection is only available at the Steven Alan stores and the official CLAE website, but limited to a total of 600 pairs. Get on this ASAP before they're all gone.
Trend Themes
1. Collaborative Designer Streetwear - The collaboration between fashion designer Steven Alan and CLAE demonstrates the trend of merging high-end fashion with streetwear, creating unique and sought-after products.
2. Rugged Urban Footwear - The transformation of the traditional desert boot into a rugged urban shoe showcases the trend of adapting classic styles to fit modern urban environments.
3. Limited Edition Collectibles - The limited availability of the 'CLAE for Steven Alan' collection highlights the trend of creating exclusive and collectible fashion items that appeal to a niche market.
Industry Implications
1. Fashion Apparel and Accessories - The fashion industry has the opportunity to explore collaborations between designers and footwear companies to create innovative products that blend high fashion with streetwear.
2. Footwear Manufacturing - The footwear industry can explore ways to adapt traditional designs, such as the desert boot, to meet the needs and preferences of urban consumers, resulting in new and distinctive footwear styles.
3. E-commerce - The limited edition nature of the 'CLAE for Steven Alan' collection presents an opportunity for the e-commerce industry to leverage exclusivity and scarcity to drive sales and create a sense of urgency among consumers.
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