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Controversial Jean Campaigns

Clean the Sky - Positive Eco Trends & Breakthroughs

The Denimocracy Ads Get Political with Pig Heads

— July 7, 2010 — Marketing
The latest Denimocracy ads are extremely political. The jean company has just unveiled promotional images that feature none other than masked politicians in some compromising positions.

The ads are pretty hilarious, but I'm not so sure how die-hard or serious politicians would feel about the mockery. The presidents featured in the ads are all dead ones, which maybe makes them a little better--or a little worse depending on how you look at it. Regardless, the Denimocracy ads take an alternative route to denim selling!
Trend Themes
1. Political Ad Campaigns - Opportunity for brands to engage with consumers by incorporating political themes into their advertising campaigns.
2. Satirical Marketing - Brands can use humor and satire to create memorable and attention-grabbing marketing campaigns.
3. Alternative Advertising Approaches - Opportunity for brands to differentiate themselves by taking non-traditional routes in their advertising strategies.
Industry Implications
1. Fashion Retail - Fashion retailers can explore innovative and controversial advertising campaigns to attract a younger and more socially conscious audience.
2. Political Consulting - Political consultants can leverage creative and unconventional advertising techniques to appeal to a broader electorate.
3. Marketing and Advertising - Marketing agencies can offer their clients alternative advertising approaches that incorporate humor and political themes for enhanced brand visibility.
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