The Del Monte Oats to Go is Ready to Enjoy Wherever
Michael Hemsworth — September 15, 2020 — Marketing
References: delmonte & progressivegrocer
The Del Monte Oats to Go is a new offering from the brand that is positioned to offer consumers an easier way to enjoy premium homestyle oatmeal at anytime of day. The oatmeals are prepackaged in a cup that can be easily eaten from home, the office or while commuting without the need for any additional items outside of a spoon. The shelf-stable oatmeals have 20 grams of whole grains and 10 grams of protein, while also offering fiber and a half-serving of fruit.
The Del Monte Oats to Go are priced at $1.99 each for a 7.5 ounce cup and come in Triple Berry Almond, Apple Cinnamon Crunch, Maple Brown Sugar Crunch and Banana Nut flavors. The oats can be enjoyed either warmed up or cold.
The Del Monte Oats to Go are priced at $1.99 each for a 7.5 ounce cup and come in Triple Berry Almond, Apple Cinnamon Crunch, Maple Brown Sugar Crunch and Banana Nut flavors. The oats can be enjoyed either warmed up or cold.
Trend Themes
1. Convenient Food Packaging - The Del Monte Oats to Go showcases the growing trend of prepackaged foods that can be easily eaten on the go.
2. Premium Healthy Snacks - The inclusion of whole grains, protein, fiber, and fruit in the Del Monte Oats to Go taps into the demand for healthier snack options.
3. Versatile Meal Options - The Del Monte Oats to Go can be enjoyed either warmed up or cold, catering to consumers' preferences and convenience.
Industry Implications
1. Food Packaging - The convenient packaging of the Del Monte Oats to Go opens up opportunities for innovative packaging solutions in the food industry.
2. Healthy Snack Foods - The premium ingredients and nutritional benefits of the Del Monte Oats to Go highlight the potential for growth and innovation in the healthy snack food industry.
3. Convenience Foods - The versatile meal options of the Del Monte Oats to Go align with the convenience food industry, creating opportunities for new product development and packaging innovations.
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