Del Taco Debuts ‘Del Barko’ Dog Treats For National Dog Day
Grace Mahas — August 27, 2019 — Marketing
American-style Mexican cuisine quick-serve restaurant chain, Del Taco, recently debuted a new, limited-edition line of all-natural dog treats, fittingly titled 'Del Barko.' The Del Barko dog treats were created by Naked Dog Bistro, an Orange County-based dog company.
The brand will give away 100 bags of the dog treats in three flavors including hash brown, cheese, and bacon that will delight any hungry pup. For consumers who miss out on snagging a free Del Barko dog treat, they can purchase the treat via Del Taco's new app.
In addition to the dog treat release, Del Taco's will also give the dog owner's a special treat. Consumers who order on the brand's mobile app will also receive a free Breakfast Toasted Wrap along with any other purchase using the promo code "dogday."
The brand will give away 100 bags of the dog treats in three flavors including hash brown, cheese, and bacon that will delight any hungry pup. For consumers who miss out on snagging a free Del Barko dog treat, they can purchase the treat via Del Taco's new app.
In addition to the dog treat release, Del Taco's will also give the dog owner's a special treat. Consumers who order on the brand's mobile app will also receive a free Breakfast Toasted Wrap along with any other purchase using the promo code "dogday."
Trend Themes
1. All-natural Pet Products - Entrepreneurs can develop pet products made with all-natural ingredients to appeal to consumers looking for healthier options.
2. Limited-edition Releases - Businesses can create limited-edition versions of their products to generate excitement and drive sales among consumers who fear missing out.
3. Pet-friendly Promotions - Companies can roll out special promotions for pet owners to drive brand loyalty and connect with customers on a personal level.
Industry Implications
1. Pet Food Industry - Companies in the pet food industry can capitalize on the trend of all-natural pet products by developing their own healthier products to meet the demands of health-conscious pet owners.
2. Fast Food Industry - Fast food chains who roll out limited-edition menu items can increase excitement and drive traffic to their restaurant locations, as customers often seek out exclusive and unique experiences.
3. Mobile App Development - Companies can take advantage of the trend of personalized promotions by developing mobile apps that offer exclusive deals and incentives to users who opt-in to receive offers.
1.3
Score
Popularity
Activity
Freshness
