Airbnb Brings the Deetz Residence from Beetlejuice to Life
Debra John — October 24, 2024 — World
Airbnb has introduced a unique experience inspired by the iconic film Beetlejuice, inviting guests to visit the Deetz residence and engage with elements associated with the character Delia Deetz. This immersive experience allows fans to explore the home, featuring Delia's artwork and supernatural themes, including the chance to encounter a portal to The Afterlife.
Located in Hillsborough, New Jersey, the experience "begins with a welcome from Delia's assistant, who guides participants through the residence and highlights her artistic contributions." Guests are encouraged to explore the attic, where they can view a model of Winter River, a notable piece within the storyline. Additionally, saying the name of the titular character may lead participants to The Afterlife, where they can follow a glowing green light to the waiting area with other recently deceased characters.
The experience concludes with an art class led by Delia, allowing guests to express their creativity. Participants will be escorted from the residence before nightfall, with nearby Airbnb accommodations arranged for convenience.
Image Credit: Airbnb
Located in Hillsborough, New Jersey, the experience "begins with a welcome from Delia's assistant, who guides participants through the residence and highlights her artistic contributions." Guests are encouraged to explore the attic, where they can view a model of Winter River, a notable piece within the storyline. Additionally, saying the name of the titular character may lead participants to The Afterlife, where they can follow a glowing green light to the waiting area with other recently deceased characters.
The experience concludes with an art class led by Delia, allowing guests to express their creativity. Participants will be escorted from the residence before nightfall, with nearby Airbnb accommodations arranged for convenience.
Image Credit: Airbnb
Trend Themes
1. Immersive Movie-themed Rentals - Transforming iconic film locations into tourist attractions offers a new level of fan engagement and nostalgia.
2. Live-action Role Play Experiences - Integrating role-play elements from popular films enhances interactivity and customer immersion.
3. Artistic Based Experiences - Combining art and popular culture within unique settings encourages creative expression and memorable interactions.
Industry Implications
1. Hospitality - The hospitality industry can attract niche markets by offering unique narrative-driven stay experiences.
2. Entertainment - Entertainment sectors benefit from by engaging audiences with interactive and immersive film-based experiences.
3. Tourism - Tourism is revitalized by transforming film locations into personalized and thematic visitor experiences.
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