DATANATURAL Photo Series Adds Data to the Body
Davina Sinnatamby — March 15, 2014 — Art & Design
References: privateschoolentertainment & thecreatorsproject.vice
The DATANATURAL Photo Series by director and photographer Andrew Gant and photographer Melissa Castro explores a world where data is used for body modification.
The pair used Xbox Kinect to scan people and make them 3D models. They changed the data and placed it back into the photograph. They wanted to make their photographs look natural; human and technology had to fit seamlessly. The new data and glitches had to look like it belonged on the human body.
The result is a haunting glimpse of what our technologically-dependent future may look like. The cyborg like creatures in the photos look natural and seamlessly tied to their data body modification. The spiky, patchy data-skin seems less like a mutation and more like an adaption.
Tattoing ourselves with technology, is this the future?
The pair used Xbox Kinect to scan people and make them 3D models. They changed the data and placed it back into the photograph. They wanted to make their photographs look natural; human and technology had to fit seamlessly. The new data and glitches had to look like it belonged on the human body.
The result is a haunting glimpse of what our technologically-dependent future may look like. The cyborg like creatures in the photos look natural and seamlessly tied to their data body modification. The spiky, patchy data-skin seems less like a mutation and more like an adaption.
Tattoing ourselves with technology, is this the future?
Trend Themes
1. Data Body Modification - The trend of data body modification offers opportunities for innovations in wearable technology and personalized healthcare.
2. Seamless Human-technology Integration - The trend of seamless integration between humans and technology creates disruptive innovation opportunities across various industries, including fashion, healthcare, and entertainment.
3. Cyborg Aesthetics - The trend of cyborg aesthetics presents opportunities for innovations in prosthetics, cosmetic surgery, and fashion design.
Industry Implications
1. Fashion - Fashion industry can explore the trend of data body modification and create new lines of clothing and accessories that incorporate wearable technology in a seamless and aesthetically pleasing way.
2. Healthcare - Healthcare industry can utilize the trend of seamless human-technology integration and develop personalized medical devices and wellness programs that monitor and improve individuals' health in real-time.
3. Entertainment - Entertainment industry can embrace the trend of cyborg aesthetics and create visually stunning performances and artworks that challenge traditional notions of what it means to be human.
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