AMBUSH Crafts Traditional Daruma Dolls to Celebrate the New Year
AMBUSH rings in the new year with a collection of special Daruma Dolls. These are a symbolism of good luck and perseverance in Japanese culture. These dolls are round, hollow, and usually red, given as gifts as a wish of luck for whatever endeavour.
Traditionally, the dolls have blank eyes as one of the eyes is to be filled once a goal is set and the other filled in when the goal has been reached. The AMBUSH dolls also leave both eyes blank for owners to fill them in accordingly. The colors of the Daruma Dolls are offered in silver, white, or gold, rather than the traditional red. Branding can be found on the back reading "AMBUSH" and the front is detailed with tortoises, cedar trees, and cranes to represent peace and longevity.
Image Credit: AMBUSH
Traditionally, the dolls have blank eyes as one of the eyes is to be filled once a goal is set and the other filled in when the goal has been reached. The AMBUSH dolls also leave both eyes blank for owners to fill them in accordingly. The colors of the Daruma Dolls are offered in silver, white, or gold, rather than the traditional red. Branding can be found on the back reading "AMBUSH" and the front is detailed with tortoises, cedar trees, and cranes to represent peace and longevity.
Image Credit: AMBUSH
Trend Themes
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Industry Implications
1. Retail - Create product lines that celebrate cultural traditions and appeal to a diverse customer base.
2. Crafts - Combine traditional craftsmanship with modern design for unique and appealing products.
3. Personal Gifting - Target customers who value personalized and meaningful gifts for celebrating life events and milestones.
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