The Damascus Hiking Socks Pay Tribute To the Appalachian Trail
Rahul Kalvapalle — February 5, 2016 — Lifestyle
References: farmtofeet & swvatoday
The Damascus hiking socks are incredibly durable, soft and breathable socks that pay homage to the small Southwest Virginia town of Damascus, best known for hosting an annual celebration of the Appalachian Trail.
This collection of technical hiking socks are part of the Farm to Feet brand, which set out to celebrate the people and the town of Damascus. The socks' cardboard packaging features photographs of Appalachian Trail Days event organizers as well as town officials.
These hiking socks are completely U.S.-sourced and constructed, with the wool drawn from local sheep farms. This approach allows consumers to support the local economy whilst knowing that the product that they wear is designed for the local outdoor environment.
This collection of technical hiking socks are part of the Farm to Feet brand, which set out to celebrate the people and the town of Damascus. The socks' cardboard packaging features photographs of Appalachian Trail Days event organizers as well as town officials.
These hiking socks are completely U.S.-sourced and constructed, with the wool drawn from local sheep farms. This approach allows consumers to support the local economy whilst knowing that the product that they wear is designed for the local outdoor environment.
Trend Themes
1. Local-sourcing - The trend of using locally-sourced materials and manufacturing processes offers opportunities for businesses to reduce costs and increase sustainability.
2. Regional-identity - Products that incorporate regional identity and cultural heritage are becoming more popular as consumers seek out unique and authentic experiences.
3. Sustainable-apparel - The growing trend of sustainable apparel presents opportunities for companies to develop eco-friendly products that appeal to environmentally-conscious consumers.
Industry Implications
1. Textile-manufacturing - Manufacturers can leverage local sourcing and sustainable production practices to create apparel and textiles that appeal to environmentally-conscious consumers.
2. Tourism - Brands that incorporate regional identity and local products into their offerings can enhance the tourism experience and attract visitors seeking authentic experiences.
3. Outdoor-retail - Outdoor retailers can incorporate regional identity and sustainable materials into their products and marketing to appeal to environmentally-conscious consumers.
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