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$2,500 Gold-Plated Smartphones

Clean the Sky - Positive Eco Trends & Breakthroughs

Goldgenie Makes Customized Blackberry 10 in 24 Carat Gold

— May 12, 2013 — Luxury
This $2,500 BlackBerry comes with a warranty and a 'Gold Certificate.' British gold-embellishing company Goldgenie is selling a customized BlackBerry 10 that is exquisitely coated in 24-carat gold or rose gold.

The generic black or white is not enough of a choice for some luxury lovers. This customized BlackBerry Q10 comes with gold-plated rims, bezel and panel below the keypad. It is delivered in a luxurious wooden box case.

The pre-packaged phones can be purchased online. It is also possible to drop off to get any item customized, if preferable. Goldgenie gold-plates several other models of electronics, such as iPhones and iPads.

Gold-plating is a bit different from phone bedazzling -- gold has a connotation and element of preservation. Goldgenie states it has plated everything from roses to game consoles, not just electronics. Gold-plating is also a popular choice for celebrities like the Beckhams, Elton John and Denzel Washington, who are all clients of Goldgenie.
Trend Themes
1. $2,500 Gold-plated Smartphones - Opportunity for luxury customization of high-end electronic devices to appeal to affluent customers.
2. Luxury Customization - Increasing demand for customized technology to create unique and exclusive experiences for consumers.
3. Gold-plating as Preservation - The application of gold-plating to products extends beyond technology, demonstrating an opportunity to leverage gold's connotation of preservation in various industries.
Industry Implications
1. Consumer Electronics - Leverage the growing trend of customized, high-end electronics to meet the needs of affluent consumers.
2. Luxury Goods - Opportunity for gold-plated customization of high-end products to enhance the luxurious experience for affluent customers.
3. Floristry and Home Décor - Gold-plating of flowers and home décor items can create unique and glamorous products, catering to the demand for uniqueness and exclusivity.
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