The Pumpipumpe Custom Decals Encourage the Communal Allocation of Goods
M — August 23, 2014 — Art & Design
References: pumpipumpe.ch & springwise
In the digital age it can be hard sometimes to connect to your community or even your next door neighbors that's why Swiss brand Pumpipumpe has created a line of custom stickers that consumers can stick onto their mailboxes. The idea is that these stickers, featuring graphics of various household items, will let your neighbors know what kinds of things they can come and borrow from you.
One of the timeless examples of neighbors sharing goods with one another has to be the classic idea of going over to borrow a cup of sugar. Now consumers can stick various Pumpipumpe stickers of things like BBQs, bikes, scooters, food items, tools and the like so that their neighbors know -- before even knocking on your door -- that they are more than welcome to borrow any of these goods from you.
One of the timeless examples of neighbors sharing goods with one another has to be the classic idea of going over to borrow a cup of sugar. Now consumers can stick various Pumpipumpe stickers of things like BBQs, bikes, scooters, food items, tools and the like so that their neighbors know -- before even knocking on your door -- that they are more than welcome to borrow any of these goods from you.
Trend Themes
1. Community Sharing - Custom stickers on mailboxes encourage neighbors to share and borrow goods.
2. Digital Connection - Using stickers as a communication tool fosters offline connections in the digital age.
3. Collaborative Consumption - Promoting sharing and borrowing promotes a sustainable and cost-effective lifestyle.
Industry Implications
1. Social Networking - Integrating community sharing features into social networking platforms can facilitate offline connections.
2. Customization - Developing personalized stickers for various purposes opens up opportunities for customization businesses.
3. Sharing Economy - Creating platforms or services that facilitate neighborhood sharing can tap into the growing sharing economy.
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