Shopify Added a Curbside Pickup Option to Help Merchants Sell
Daniel Johnson — July 8, 2020 — Business
Shopify added a curbside pickup option to its e-commerce platform. The curbside pickup option comes as part of a reworked point-of-sale system. The company indicated that the new system simplifies the process and allows companies to integrate instructions for curbside pickup, which can take place at retail locations. Giving customers the option to pick up items outside of the store will reduce foot traffic inside a store, and help to slow the spread of COVID-19.
Shopify's new point-of-sale system also has the ability to track sales figures each day, as well as average sales values and purchase sizes. This data can help companies identify key products, which may help future operations. Ian Black, the Shopify director of retail, stated that the new system will retail companies transition to changes in the industry from COVID-19.
Image Credit: Shutterstock
Shopify's new point-of-sale system also has the ability to track sales figures each day, as well as average sales values and purchase sizes. This data can help companies identify key products, which may help future operations. Ian Black, the Shopify director of retail, stated that the new system will retail companies transition to changes in the industry from COVID-19.
Image Credit: Shutterstock
Trend Themes
1. Curbside Pickup - The integration of curbside pickup into point-of-sale systems presents opportunities for businesses to reduce foot traffic and offer safe and convenient shopping experiences.
2. Data Analytics in Point-of-sale - The ability to track sales figures and identify key products through point-of-sale systems can provide businesses with valuable insights for improving future operations.
3. Streamlined Point-of-sale - The development of simplified point-of-sale systems can enable businesses to operate efficiently and adapt to changes in the retail industry, such as the shift towards contactless options.
Industry Implications
1. Retail - The integration of curbside pickup and data analytics into point-of-sale systems has significant potential to transform the retail industry, supporting businesses in improving customer experiences and making better data-driven decisions.
2. Food and Beverage - Point-of-sale systems with curbside pickup capabilities can help food and beverage businesses adapt to changes in customer behavior during COVID-19, such as the increased demand for takeout and delivery options.
3. Hospitality - The development of streamlined point-of-sale systems can enhance hospitality businesses' customer service capabilities, enabling them to offer faster and more personalized service to guests.
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