New Balance Unveils Its Newest Sneaker Silhouette, the 'CT302'
Niko Pajkovic — July 6, 2022 — Fashion
References: newbalance & hypebeast
American footwear giant New Balance has unveiled an all-new sneaker silhouette called the 'CT302,' which serves to continue the label's recent penchant for sleek, contemporary styles, as is seen with its new 550 and 2002R models.
The CT302 is being offered in two color schemes: 'Beige Bone' and 'Black/Calm Taupe.' Both versions feature a chunky sole design with a heritage court profile. In addition, they come with leather uppers and adjustable laces and have been designed to withstand wear and tear. As for the sneakers' more minute details, both pairs come with subtle branding on the midsole and tip wraps that the company says are inspired by ProCourt design.
For those interested, the New Balance CT302 sneaker is now available to purchase on the New Balance website.
Image Credit: New Balance
The CT302 is being offered in two color schemes: 'Beige Bone' and 'Black/Calm Taupe.' Both versions feature a chunky sole design with a heritage court profile. In addition, they come with leather uppers and adjustable laces and have been designed to withstand wear and tear. As for the sneakers' more minute details, both pairs come with subtle branding on the midsole and tip wraps that the company says are inspired by ProCourt design.
For those interested, the New Balance CT302 sneaker is now available to purchase on the New Balance website.
Image Credit: New Balance
Trend Themes
1. Chunky Sole Sneakers - The trend towards chunky sole sneakers has continued in the sportswear industry, with New Balance launching its newest model, the CT302.
2. Contemporary Sneaker Designs - New Balance's recent penchant for sleek and contemporary sneaker styles is a rising trend in the footwear industry, with opportunities for further innovation in materials and customization.
3. Heritage Court Profiles - Heritage court profiles, like those featured in New Balance's CT302 silhouette, are becoming a trend in retro-inspired sneaker styles, with opportunities for innovation in colorways and materials.
Industry Implications
1. Sportswear - The trend towards chunky sole sneakers creates an opportunity for sportswear brands to innovate in both style and function with new materials and comfort technology.
2. Footwear - New Balance's focus on contemporary and heritage-inspired sneaker designs creates an opportunity for footwear companies to innovate in customized sneakers and sustainable production processes.
3. Retail - The trend towards heritage-inspired sneaker designs, like those seen in New Balance's CT302 silhouette, creates an opportunity for retail brands to appeal to consumers' nostalgia with limited-edition releases and exclusive collaborations.
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