The Course of the Force is a Cross-Country Relay Race with a Geeky Slant
Andrew Sztein — April 8, 2013 — Pop Culture
References: courseoftheforce.starwars & laughingsquid
Forget The Amazing Race, this is a cross-country relay race with a deliciously nerdy slant -- for a great cause, no less.
The Star Wars themed 'Course of the Force' cross-country relay will be taking place from July 9 to July 16. The race, which gloriously uses a lightsaber as the relay baton, will begin at Skywalker Ranch in Northern California. The course will run through San Francisco, all the way down the California coast, culminating in San Diego, just in time for the San Diego Comic-Con. Interested runners or donators can register on the event's website, with the proceeds of the event going to the Make-A-Wish Foundation.
If anything, this forceful cross-country relay proves once and for all that nerds can be athletic too!
The Star Wars themed 'Course of the Force' cross-country relay will be taking place from July 9 to July 16. The race, which gloriously uses a lightsaber as the relay baton, will begin at Skywalker Ranch in Northern California. The course will run through San Francisco, all the way down the California coast, culminating in San Diego, just in time for the San Diego Comic-Con. Interested runners or donators can register on the event's website, with the proceeds of the event going to the Make-A-Wish Foundation.
If anything, this forceful cross-country relay proves once and for all that nerds can be athletic too!
Trend Themes
1. Cross-country Relay Races - Opportunity for creating more cross-country relay races with unique and geeky themes to attract a niche market.
2. Nerdy-themed Events - Disruptive innovation opportunity to organize events with pop culture themes to engage a passionate and dedicated audience.
3. Charity Relay Races - Potential for creating cross-country relay races that focus on fundraising for charitable organizations, bringing together communities and causes.
Industry Implications
1. Event Planning - Innovative event planning companies can capitalize on the demand for unique and geeky-themed relay races to create memorable experiences for participants and spectators.
2. Sports and Fitness - Sports and fitness industry can explore the integration of pop culture themes to make physical activities more appealing and accessible to the geeky demographic.
3. Fundraising and Philanthropy - Organizations in the fundraising and philanthropy sector can harness the power of relay races as a way to raise funds for charitable causes and make a positive impact.
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