Philadelphia and Oscar Meyers Releases a Highly Anticipated New Flavor
Meghan Young — October 21, 2014 — Lifestyle
References: kraftrecipes & designtaxi
The Philadelphia Cream Cheese Bacon flavor is something everyone will want to find in their stocking this Christmas season. Or perhaps a whole box of it under the tree, for that matter. A highly anticipated release, it shows just how mainstream people's bacon obsession has gone. Although some people might think that cream cheese bacon is a bit behind on the times, anything with these added pork bits is always welcomed.
A collaboration with Oscar Meyers, the Philadelphia Cream Cheese Bacon flavor "took 18 months for the two brands to create—striking the perfect balance without being too overpowering," writes Design Taxi. No wonder it took so long to hit the market. If the companies are entering an already saturated bacon industry, it is only natural they would want to do it right.
A collaboration with Oscar Meyers, the Philadelphia Cream Cheese Bacon flavor "took 18 months for the two brands to create—striking the perfect balance without being too overpowering," writes Design Taxi. No wonder it took so long to hit the market. If the companies are entering an already saturated bacon industry, it is only natural they would want to do it right.
Trend Themes
1. Bacon Flavored Cream Cheese - Opportunity for brands to tap into the mainstream obsession with bacon by offering unique and innovative bacon-flavored cream cheese spreads.
2. Collaboration in CPG Industry - Potential for partnerships between food brands to create exciting and highly anticipated flavors that cater to consumer preferences and capitalize on existing trends.
3. Elevating Traditional Food Products - Market demand for elevated versions of traditional food products presents an opportunity for brands to innovate and create exciting new flavor combinations that appeal to a broad consumer base.
Industry Implications
1. Food and Beverage Industry - Brands in the food and beverage industry can create bacon-flavored cream cheese products to cater to the growing consumer demand for unique and indulgent flavors.
2. CPG (consumer Packaged Goods) Industry - Collaborative efforts between CPG brands can lead to the development of highly anticipated and innovative products that stand out in a crowded market.
3. Snack and Spread Industry - Opportunity for snack and spread brands to introduce bacon-infused cream cheese products and tap into the popularity of both bacon and cream cheese among consumers.
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