Kroger Health COVIDCare Plus Supports Organization Wellness
Michael Hemsworth — August 15, 2020 — Lifestyle
References: kroger & drugstorenews
The Kroger Health COVIDCare Plus program is being launched by the grocer's healthcare division to help businesses and brands alike get back to daily business operations in the midst of the COVID-19 pandemic. The employer-focused program is centered around the brand's COVID-19 Home Collection Kit that enables a person to perform a self-administered test and connect directly with a licensed healthcare provider for supervision. The program aims to help increase a company's ability to get employees tested to prevent spread and enhance peace of mind for everyone.
President of Kroger Health Colleen Lindholz spoke on the Kroger Health COVIDCare Plus program saying, "We know testing continues to be a critical pillar in the fight against COVID-19. And yet, our country faces ongoing challenges to keep pace with demand. At Kroger Health, we are grateful to be part of the solution by providing employers with COVID-19 testing that has a short turnaround time. This is paramount to keeping American businesses open and people at work."
President of Kroger Health Colleen Lindholz spoke on the Kroger Health COVIDCare Plus program saying, "We know testing continues to be a critical pillar in the fight against COVID-19. And yet, our country faces ongoing challenges to keep pace with demand. At Kroger Health, we are grateful to be part of the solution by providing employers with COVID-19 testing that has a short turnaround time. This is paramount to keeping American businesses open and people at work."
Trend Themes
1. Remote Healthcare Testing - The employer-focused COVIDCare Plus program enables remote, self-administered COVID-19 testing for employees, providing a disruptive innovation opportunity for the healthcare testing industry.
2. Real-time Telehealth Supervision - COVIDCare Plus connects individuals directly with licensed healthcare providers for real-time supervision during self-administered tests, presenting a disruptive innovation opportunity for the telehealth industry.
3. Business Wellness Solutions - The Kroger Health COVIDCare Plus program supports organizations in maintaining wellness by facilitating employee testing to prevent the spread of COVID-19, offering an opportunity for innovation in the wellness industry.
Industry Implications
1. Healthcare Testing - The COVIDCare Plus program revolutionizes the healthcare testing industry by providing employers with an efficient solution for employee testing during the pandemic.
2. Telehealth - COVIDCare Plus leverages telehealth services to connect individuals with licensed healthcare providers, creating a disruptive innovation opportunity within the telehealth industry.
3. Wellness - The program's focus on employee testing and health supports highlights potential innovation opportunities in the wellness industry for businesses aiming to maintain a healthy workforce.
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