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Motion-Filled Fashion Ads

Clean the Sky - Positive Eco Trends & Breakthroughs

The Corello Fall-Winter 2014 Campaign Stars Multiples of Isabeli Fontana

— March 14, 2014 — Fashion
One Isabeli Fontana wasn't enough, so the Corello Fall-Winter 2014 ad campaign decided to use four of her at once. Considering that this ad campaign celebrates the Brazilian brand's 50th anniversary, it is only natural that they would want to do it with a bang. Full of dynamic motion, it is as though the brunette beauty is dancing for joy to mark the momentous occasion.

The Corello Fall-Winter 2014 ad campaign is captured in studio with some fun props: silver balloons, confetti and a delicious pink cake. Embracing the festive mood in the best way ever, the black and metallic outfits are the perfect toppers. It helps that they involve curve-hugging bodysuits and dresses. At the very least, people can get excited about that.
Trend Themes
1. Multiples in Fashion Ads - The use of multiple models in fashion ads creates a visually dynamic and attention-grabbing campaign.
2. Celebrating Milestones with Motion - Using dynamic motion in fashion ads can be a powerful way to celebrate significant brand milestones and create a sense of excitement.
3. Festive Elements in Fashion Campaigns - Incorporating fun props and festive elements like balloons and confetti can enhance the visual appeal of fashion campaigns and evoke a joyful mood.
Industry Implications
1. Fashion - The fashion industry can explore the use of multiple models and dynamic motion in their advertising campaigns to create captivating and memorable visuals.
2. Marketing and Advertising - Marketing and advertising professionals can learn from the Corello Fall-Winter 2014 campaign's use of festive elements and dynamic motion to create engaging and celebratory brand experiences.
3. Event Planning and Celebration - Event planning and celebration industries can take inspiration from the use of props and festive elements in the Corello Fall-Winter 2014 campaign to create visually appealing and joyous event experiences.
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