Opening Ceremony and Dickies 1922 Fuse Nostalgia with Modernism
References: openingceremony & highsnobiety
It is safe to say that corduroy fashion is making a comeback this fall season and the latest Opening Ceremony x Dickies 1922 collaboration boldly capitalizes on the opportunity. With a focus on workwear and vibrant cheerfulness, the contemporary labels produce a capsule with updated classics.
Comprised out of the Workwear Corduroy Shirt Jacket and the Original Workwear Pants, the menswear Fall capsule's timeless aesthetic makes the offerings transferable to a female physique as well. Opening Ceremony and Dickies 1922 make the elegantly stylish corduroy fashion collection available in a triad of colors, including Dusty Blue, Burgundy, and Rose Pink. While the Fall 2019 offerings are styled with their matching counterparts on Open Ceremony's website, there is room for experimentation and extravagantly bold color combinations.
Comprised out of the Workwear Corduroy Shirt Jacket and the Original Workwear Pants, the menswear Fall capsule's timeless aesthetic makes the offerings transferable to a female physique as well. Opening Ceremony and Dickies 1922 make the elegantly stylish corduroy fashion collection available in a triad of colors, including Dusty Blue, Burgundy, and Rose Pink. While the Fall 2019 offerings are styled with their matching counterparts on Open Ceremony's website, there is room for experimentation and extravagantly bold color combinations.
Trend Themes
1. Corduroy Fashion Comeback - The resurgence of corduroy fashion presents an opportunity for brands to capitalize on the trend by offering modern and updated versions of classic corduroy pieces.
2. Workwear-inspired Fashion - The collaboration between Opening Ceremony and Dickies 1922 showcases the potential for combining workwear aesthetics with contemporary design, creating a unique and stylish fashion capsule.
3. Gender Fluid Fashion - The versatility of the Workwear Corduroy Shirt Jacket and Original Workwear Pants allows for both men and women to wear the pieces, highlighting the growing trend of gender fluid fashion.
Industry Implications
1. Apparel and Fashion - The corduroy fashion comeback presents a disruptive innovation opportunity for apparel brands to create modern and stylish collections that incorporate classic corduroy fabric.
2. Collaborative Fashion - Collaborations between fashion labels, such as Opening Ceremony and Dickies 1922, offer opportunities for brands to combine their unique aesthetics and create exclusive fashion capsules that appeal to a wider audience.
3. Online Retail - The availability and experimentation options showcased through Open Ceremony's website highlight the potential for online retailers to offer a platform for customers to explore bold color combinations and personalize their fashion choices.
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