The TEMPUR-breeze Mattresses Deliver Solutions for Cooler Sleeping
Laura McQuarrie — January 26, 2019 — Art & Design
References: tempursealy & prnewswire
Tempur Sealy's newly launched TEMPUR-breeze cooling mattresses help to address the need for comfortable, cooler sleeping products. Last year, the TEMPUR-Adapt, TEMPUR-ProAdapt and Tempur-Pedic LuxeAdapt lines were introduced and now, this portfolio is being expanded upon with mattresses, adjustable bases and pillows.
The mattresses, which are described as a "thermodynamic breakthrough," provide cooling throughout the night, as well as pressure relief for deep sleep. The all-new TEMPUR-breeze includes the PRObreeze, which feels three degrees cooler throughout the night, and the LUXEbreeze, which has four-level cooling technology and feels eight degrees cooler at night.
Those who prefer cooler sleeping setups will also enjoy the new breeze pillow collection with dual-sided cooling gel and a cool-to-the-touch zip-off cover.
The mattresses, which are described as a "thermodynamic breakthrough," provide cooling throughout the night, as well as pressure relief for deep sleep. The all-new TEMPUR-breeze includes the PRObreeze, which feels three degrees cooler throughout the night, and the LUXEbreeze, which has four-level cooling technology and feels eight degrees cooler at night.
Those who prefer cooler sleeping setups will also enjoy the new breeze pillow collection with dual-sided cooling gel and a cool-to-the-touch zip-off cover.
Trend Themes
1. Cooling Mattresses - Addressing the need for comfortable and cool sleeping products with thermodynamic breakthrough mattresses.
2. Pressure Relief - Providing pressure relief for deep sleep through the use of innovative materials and design.
3. Dual-sided Cooling Pillows - New collection of pillows with dual-sided cooling gel and cool-to-the-touch covers for cooler sleeping setups.
Industry Implications
1. Mattress Industry - Opportunity to innovate comfortable, cooling mattresses for better sleep quality and customer satisfaction.
2. Bedding Industry - Potential for disruptive innovation in pillows and bedding accessories that provide enhanced comfort and cooling features.
3. Sleep Industry - Opportunity to create new product categories and solutions for improved sleep experiences using state-of-the-art materials and design.
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