These Converse Japan Oyatsu Candy Shoes are Perfect for Chocolate-Lovers
Summer Luu — December 30, 2010 — Fashion
References: converse.co.jp & highsnobiety
These Converse Japan Oyatsu Candy Shoes are a preview of what's to come for the brand in the spring of 2011.
Also named the Candy Pack, this set features two pairs of interestingly patterned sneakers. One has a chocolate upper design, while the other one has a colorful and vibrant candy design. Both sneakers from the Converse Japan Oyatsu Candy collection are fit for any individual with a sweet-tooth and will surely lead you to crave candy every time these savory sneaks are worn.
Also named the Candy Pack, this set features two pairs of interestingly patterned sneakers. One has a chocolate upper design, while the other one has a colorful and vibrant candy design. Both sneakers from the Converse Japan Oyatsu Candy collection are fit for any individual with a sweet-tooth and will surely lead you to crave candy every time these savory sneaks are worn.
Trend Themes
1. Patterned Sneakers - Opportunity for sneaker brands to create unique and eye-catching designs that appeal to specific niche markets.
2. Food-inspired Footwear - Potential for crossover collaborations between food brands and fashion labels to create limited edition footwear collections.
3. Nostalgia Fashion - Growing demand for fashion items that evoke feelings of nostalgia and childhood memories.
Industry Implications
1. Footwear - Opportunity for footwear brands to experiment with innovative patterns and materials to create novelty products.
2. Food & Beverage - Opportunity for food and snack brands to explore branding partnerships with fashion labels for limited edition merchandise.
3. Fashion - Opportunity for fashion brands to tap into the trend of food-inspired and nostalgic designs to attract younger consumers.
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