The 'Mindful Market' Sells Conscious Products to Educate and Inspire
Laura McQuarrie — September 19, 2015 — Business
References: mindfulmarket & bizjournals
In line with a growing movement in mindfulness that is resulting in consumers purchasing greater numbers of conscious products, Buffalo-based technology company Bodhi Seven Corp. will soon be launching the 'Mindful Market.'
The aim of this web marketplace is to connect buyers and sellers who have a shared interest in yoga, integrative medicine, meditation and other parts of holistic wellness. In a partnership with Amazon, the Mindful Market will sell more than 5,000 items with a focus on sharing health and happiness.
With meditation studios, yoga festivals and retailers pushing kind missions with charitable one-for-one missions, mindfulness is slowly beginning to trickle into the mainstream. Backed by this growing global movement, the Mindful Market hopes to have the same success as Etsy, which is now a company that's worth billions of dollars.
The aim of this web marketplace is to connect buyers and sellers who have a shared interest in yoga, integrative medicine, meditation and other parts of holistic wellness. In a partnership with Amazon, the Mindful Market will sell more than 5,000 items with a focus on sharing health and happiness.
With meditation studios, yoga festivals and retailers pushing kind missions with charitable one-for-one missions, mindfulness is slowly beginning to trickle into the mainstream. Backed by this growing global movement, the Mindful Market hopes to have the same success as Etsy, which is now a company that's worth billions of dollars.
Trend Themes
1. Growing Mindfulness Movement - Disruptive innovation opportunity: Develop new platforms or marketplaces that cater specifically to the growing demand for conscious products and holistic wellness.
2. Mainstream Adoption of Mindfulness - Disruptive innovation opportunity: Integrate mindfulness practices and principles into existing industries, such as retail, to cater to a broader audience.
3. Partnerships for Mindful Commerce - Disruptive innovation opportunity: Forge partnerships with established e-commerce platforms to amplify the reach of mindful marketplaces and make conscious products more accessible.
Industry Implications
1. E-commerce - Disruptive innovation opportunity: Build e-commerce platforms that specialize in conscious products, offering a curated selection for mindful consumers.
2. Retail - Disruptive innovation opportunity: Create retail spaces that incorporate mindfulness practices, such as meditation or wellness classes, to enhance the shopping experience.
3. Health and Wellness - Disruptive innovation opportunity: Develop innovative technologies or services that combine holistic wellness practices with modern medicine, catering to the growing demand for integrative healthcare.
4.9
Score
Popularity
Activity
Freshness
