MA Studio Draws a Culinary Influence for Common Breads
Amy Duong — September 17, 2024 — Art & Design
References: commonbreads & dezeen
A traditional Lebanese bread serves its purpose of also being the main inspiration behind the design elements at Common Breads, a cafe on Buckingham Palace Road. Local design firm MA Studio has highlighted the staple of kaak and in Beirut, the bread is made from simple ingredients and then finished with sesame seeds. It is molded into the shape of a purse with a hole at the top to hang on display.
MA Studio explains the process of the design and the thought behind it: "This thoughtful integration of traditional elements creates an immersive cultural experience, inviting customers to step into a space where the essence of Lebanese hospitality and culinary tradition come alive, offering a true taste of Beirut in the heart of London."
Image Credit: Felix Speller
MA Studio explains the process of the design and the thought behind it: "This thoughtful integration of traditional elements creates an immersive cultural experience, inviting customers to step into a space where the essence of Lebanese hospitality and culinary tradition come alive, offering a true taste of Beirut in the heart of London."
Image Credit: Felix Speller
Trend Themes
1. Ethnic-influenced Cafe Designs - Drawing inspiration from traditional Lebanese bread, cafes can offer patrons immersive cultural experiences through thoughtful interior design.
2. Integration of Culinary Heritage in Design - Incorporating traditional culinary elements into modern retail spaces fuses cultural history with contemporary aesthetics, enhancing customer engagement.
3. Cultural Storytelling in Retail Spaces - By embedding stories of cultural and culinary traditions into physical design, businesses create unique, narrative-driven environments that resonate deeply with visitors.
Industry Implications
1. Hospitality - Incorporating traditional elements into modern designs, like Lebanese bread in cafes, enriches cultural authenticity and customer experience.
2. Interior Design - The use of traditional culinary influences in interior design highlights the potential for cross-disciplinary innovation and cultural storytelling in commercial spaces.
3. Bakery and Cafe - Combining classic culinary traditions with contemporary settings creates distinctive, culturally rich atmospheres that attract diverse customer bases.
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