The Comme de Garcons x Where's Waldo Capsule Collection is Playful
Courtney Scharf — June 10, 2012 — Fashion
References: comme-des-garcons & luckymag
Created through an extremely unlikely collaboration, the Comme de Garcons x Where's Waldo capsule collection is an adorable and nostalgic throwback to simpler times.
Carefully and strategically incorporating the ever-missing character into the designs, Comme de Garcons has created an unexpectedly chic and playful set of pieces to celebrate Waldo's 25th year in hiding. From shirts to scarves, each piece features Waldo placed among a sea of colors and whimsical designs. Appropriately bright, given that the pieces are inspired by children's books, this set would be perfect for summer. Available in both men's and women's sizes, the collection is clearly intended to appeal to a wide audience.
Sure to make wearers stand out more than the ever-popular character who inspired the pieces, this capsule collection is a bold and iconic set.
Carefully and strategically incorporating the ever-missing character into the designs, Comme de Garcons has created an unexpectedly chic and playful set of pieces to celebrate Waldo's 25th year in hiding. From shirts to scarves, each piece features Waldo placed among a sea of colors and whimsical designs. Appropriately bright, given that the pieces are inspired by children's books, this set would be perfect for summer. Available in both men's and women's sizes, the collection is clearly intended to appeal to a wide audience.
Sure to make wearers stand out more than the ever-popular character who inspired the pieces, this capsule collection is a bold and iconic set.
Trend Themes
1. Nostalgic Fashion - As consumers seek out nostalgia, fashion companies are finding success in creating playful and eccentric collections inspired by cultural icons from the past.
2. Collaborative Design - Collaborations between unlikely partners, such as high fashion brands and children's book characters, present opportunities for innovative and unexpected design combinations.
3. Whimsical Designs - The use of playful and colorful designs in fashion collections presents opportunities for disruptions within the traditional fashion industry as consumers seek out unique and distinctive pieces.
Industry Implications
1. Fashion Industry - The Comme de Garcons x Where's Waldo collection is an example of how fashion companies can leverage collaborations and nostalgic design concepts to create unique offerings for consumers.
2. Children's Book Publishing Industry - The success of collaborations between high fashion brands and children's book characters presents opportunities for the publishing industry to expand the reach of their brands and characters through new products and collaborations.
3. Retail Industry - The use of nostalgia and playful designs in fashion collections presents opportunities for retailers to offer unique and distinctive products to consumers, potentially driving sales and customer loyalty.
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