Comcast and Fandango Partnered to Offer Tickets to Jurassic World
Ellen Smith — June 5, 2018 — Tech
References: corporatecast & psfk
Comcast and Fandango have partnered to offer consumers a more convenient means of planning a trip to the movie theater. This new partnership was developed with the intention of promoting the new Jurassic World film -- this summer's highly anticipated cinematic experience.
Those interested in attending a screening of the film can simply say "Get tickets" into a X1 voice remote. Alternatively, consumers can select the information button during a trailer of Jurassic World. Either of these gestures will prompt users to a screen that displays showtimes from nearby cinemas. From there, individuals can seamlessly purchase their tickets.
In addition to this service, Comcast has introduced an on-demand section that's features films and exclusive content from the Jurassic World franchise.
Those interested in attending a screening of the film can simply say "Get tickets" into a X1 voice remote. Alternatively, consumers can select the information button during a trailer of Jurassic World. Either of these gestures will prompt users to a screen that displays showtimes from nearby cinemas. From there, individuals can seamlessly purchase their tickets.
In addition to this service, Comcast has introduced an on-demand section that's features films and exclusive content from the Jurassic World franchise.
Trend Themes
1. Voice-activated Ticket Purchasing - Offering voice-activated ticket purchasing through a remote control or voice assistant provides a more convenient and seamless experience for moviegoers.
2. Trailer-integrated Ticket Sales - Integrating ticket sales directly into movie trailers allows for an immediate and effortless ticket purchasing process.
3. On-demand Franchise Content - Creating an on-demand section that features films and exclusive content from a popular franchise enhances the overall movie-watching experience.
Industry Implications
1. Entertainment Technology - The entertainment technology industry can explore opportunities in developing voice-activated ticket purchasing systems and integrating ticket sales into movie trailers.
2. Cinema Exhibition - Cinema exhibition companies can benefit from partnering with ticketing platforms to offer seamless ticket purchasing experiences to moviegoers.
3. Streaming Services - Streaming services can consider creating dedicated sections that showcase films and exclusive content from popular franchises, attracting movie enthusiasts.
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