'Graffiti' 2010 by Hair Academy Stephan and New Approach
New Approach — August 22, 2010 — Fashion
References: stephan.bg
Inspired by graffiti's urban storytelling background, underground culture and coloring, this 'Graffiti' photo collection emphasizes this season's hottest hairstyles and style trends in a collaborative way, mixing arts, styles and techniques.
The makeup leverages the aggressive graffiti background of each shot, and the unique light of these out-of-the-studio photographs accents each hairstyle's shine and structure.
Implications - The rise in acceptance of graffiti has changed this subversive art form from a taboo, gang-associated method of communication to a gritty way to grab attention. Companies can leverage the growing popularity of graffiti by infusing ad campaigns, marketing materials and other branding initiatives with bold, colorful visuals inspired by street art or enlisting the creative services of noted graffiti artists.
The makeup leverages the aggressive graffiti background of each shot, and the unique light of these out-of-the-studio photographs accents each hairstyle's shine and structure.
Implications - The rise in acceptance of graffiti has changed this subversive art form from a taboo, gang-associated method of communication to a gritty way to grab attention. Companies can leverage the growing popularity of graffiti by infusing ad campaigns, marketing materials and other branding initiatives with bold, colorful visuals inspired by street art or enlisting the creative services of noted graffiti artists.
Trend Themes
1. Acceptance of Graffiti - Companies can leverage the growing popularity of graffiti by infusing ad campaigns, marketing materials and other branding initiatives with bold, colorful visuals inspired by street art or enlisting the creative services of noted graffiti artists.
2. Collaborative Art and Style - The 'Graffiti' photo collection demonstrates the trend of mixing arts, styles, and techniques, providing an opportunity for collaboration between artists and fashion professionals in creating visually striking content.
3. Out-of-the-studio Photography - The unique lighting and structure in the 'Graffiti' photo shoot highlight the trend of capturing hairstyles in natural environments rather than traditional studio setups, offering opportunities for photographers and hairstylists to experiment with unique visuals.
Industry Implications
1. Fashion and Beauty - The 'Graffiti' photo collection showcases hairstyles and style trends, presenting opportunities for fashion industry professionals to create innovative collaborations and incorporate bold visuals into their work.
2. Advertising and Marketing - The acceptance of graffiti as a popular art form opens doors for companies to embrace bold, colorful visuals inspired by street art in their ad campaigns, marketing materials, and branding initiatives.
3. Photography - The trend of capturing hairstyles in natural environments seen in the 'Graffiti' photo shoot provides photography professionals with an opportunity to explore unique lighting techniques and experiment with out-of-the-studio setups.
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