Brain Dead and Oakley Unveil New Colorway in 'Flesh' collection
Mickey Phoon — March 23, 2023 — Fashion
References: hypebeast
The Oakley Factory Team and Brain Dead have revealed new colorways of their collaborative slip-on footwear in their 'Flesh' collection. The 'Flesh' collection contains neutral colorways for consumers to choose from, and this new colorway has striking colors. Both brands have collaborated on an exclusive ski-inspired eyewear collection in Oakley's signature Radar EV Path and Radar EV Plazma designs.
The slip-on footwear has similar designs in contrast to the other slip-on footwear in the 'Flesh' collection. The design features an orange/yellow colorway with jacquard fabric and Aearoprene material. The slip-on footwear also comes with ivory ostrich leather and simple black suede. Additionally, the slip-on footwear consists of the Oakley branding logo, heel tabs, and bulbous sole unit for extra traction in black, gray, and teal. The new colorway is available for purchase.
Image Credit: Brain Dead, hypebeast, hypebeast
The slip-on footwear has similar designs in contrast to the other slip-on footwear in the 'Flesh' collection. The design features an orange/yellow colorway with jacquard fabric and Aearoprene material. The slip-on footwear also comes with ivory ostrich leather and simple black suede. Additionally, the slip-on footwear consists of the Oakley branding logo, heel tabs, and bulbous sole unit for extra traction in black, gray, and teal. The new colorway is available for purchase.
Image Credit: Brain Dead, hypebeast, hypebeast
Trend Themes
1. Collaborative Slip-on Footwears - Collaborations between fashion and sports brands for slip-on footwears create opportunities for unique designs and product differentiation.
2. Neutral Colorways for Consumers - Increasing demand for neutral-colored slip-on footwears allow for stylish yet versatile fashion options that cater to different tastes and preferences.
3. Innovative Slip-on Design Features - Incorporating unique materials, textures, and design features in slip-on footwears introduce disruptive innovation opportunities for fashion and sports brands.
Industry Implications
1. Fashion Industry - Collaborations with sports brands to create unique slip-on footwears cater to consumers' fashion preferences and create new product categories and revenue streams.
2. Sports Industry - Collaborations with fashion brands to design stylish slip-on footwears introduces new branding and marketing opportunities for sports brands to diversify their product offerings.
3. Materials Manufacturing Industry - Innovative slip-on design features using new and sustainable materials pose opportunities for manufacturing companies to create eco-friendly products and further invest in R&D.
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